Open
Musicaction — National marketing – Stream 1 - Promotion
National promotion support for sound recordings
Last Update: April 9, 2026
Funding available
$ 50,000
Timeline
- Closing date : September 2, 2026
Location
Quebec, Canada
Overview
This program provides up to $50,000 per project to support national marketing of sound recordings. It funds promotion and image-production activities, including video clips and other promotional content, to help keep an album visible and support the artist’s career.
/100
Opportunity Score
Moderate potential, but conditions must align.
At a glance
Funding available
Financing goals
- Develop an online presence
- Access new markets
- Reach a new target audience
Eligible Funding
- Maximum amount : 50,000 $
- Up to 50% of project cost
Timeline
- Closing date : September 2, 2026
Eligible candidates
Eligible Industries
- Information and cultural industries
- Arts, entertainment and recreation
Location
- Quebec
Legal structures
- For-profit business
- Sole proprietorship
Annual revenue
- All revenue ranges
Organisation size
- All organization sizes
Audience
- Canadians
Next Steps
1
Determine your project
2
Validate your eligibility
Activities funded
- National promotion of a sound recording
- Promotion of albums and related releases
- Production of promotional images and video clips
- Marketing activities supporting the album’s visibility and artist development
Documents Needed
- Completed Excel application form
- Signed declarations tab
- Management contract, if applicable
- Press, radio, and web promotion contracts or work schedules
- Video clip estimate and synopsis, if applicable
Eligibility
Who is eligible?
- Self-producing artists
- French-speaking Canadian artists
- Record labels
- Sound recording producers
Who is not eligible
- Businesses receiving a global funding envelope under Individual Initiatives
- Applicants for English-language music projects that should go to FACTOR
- Applicants already in default of payment
- Reissues and compilations
Eligible expenses
- Promotion costs, including press, radio, and web promotion
- Video clip and image production costs
- Travel, accommodation, and per diem expenses related to the project
- Transport costs, including airfare, train, bus, car rental, and mileage
Ineligible Costs and Activities
- Cash payments
- Barter or exchange of services
- Mechanical and audiovisual reproduction licenses
- Website hosting and bandwidth costs
- Legal, audit, penalty, interest, tax, and administration fees
Eligible geographic areas
- Canada
Processing and Agreement
- Production-funded projects are approved directly.
- Non-production-funded projects are assessed using an evaluation grid.
- Approval depends on the applicant’s financial capacity to complete the project.
- After acceptance, a funding contract applies and major changes must be approved.
- Applicants must submit a completion report after the project ends.
Additional information
- Applications for non-production-funded albums are accepted during two annual intakes.
- Production-funded albums may apply at any time.
- All required documents must be received by 5:00 p.m. on the registration day.
- Applicants must keep original invoices and payment proofs for five years after the project ends.
Contacts
Frequently Asked Questions about the Musicaction — National marketing – Stream 1 - Promotion Program
Here are answers to the most common questions about the Musicaction — National marketing – Stream 1 - Promotion. This section explains what the program is, how much funding is available, eligibility requirements, application deadlines, and other important details to help you determine if this grant is right for your business.
What is the Musicaction — National marketing – Stream 1 - Promotion?
This program provides up to $50,000 per project to support national marketing of sound recordings. It funds promotion and image-production activities, including video clips and other promotional content, to help keep an album visible and support the artist’s career.
How much funding can be received?
Musicaction — National marketing – Stream 1 - Promotion Funds up to 50% of admissible expenses, capped at $50,000 per project.
Who is eligible for the Musicaction — National marketing – Stream 1 - Promotion program?
To be eligible for the Musicaction — National marketing – Stream 1 - Promotion program, you must:
Canadian applicant and artist
Canadian rights holder
Canadian/French content required
What expenses are eligible under Musicaction — National marketing – Stream 1 - Promotion?
National promotion of a sound recording
Promotion of albums and related releases
Production of promotional images and video clips
Marketing activities supporting the album’s visibility and artist development
Who can I contact for more information about the Musicaction — National marketing – Stream 1 - Promotion?
You can contact Musicaction by email at inscription@musicaction.ca or by phone at none.
Where is the Musicaction — National marketing – Stream 1 - Promotion available?
The Musicaction — National marketing – Stream 1 - Promotion program is available the province of Quebec.
Is the Musicaction — National marketing – Stream 1 - Promotion a grant, loan, or tax credit?
Musicaction — National marketing – Stream 1 - Promotion is a Grant and Funding