Open
Canada Pavilion Program
Supports Canadian exporters at major food trade shows
Last Update: May 28, 2026
Funding available
Varies by project
Timeline
- Open Date : July 9, 2024
Location
Canada
Overview
The Canada Pavilion Program helps Canadian companies participate in major international food and beverage trade shows with support for exhibiting costs. Eligible activities include flagship Canada Pavilion events in food, agri-food, fish and seafood sectors, with priority for SMEs, first-time exhibitors, new market entrants, and innovative products.
/100
Opportunity Score
Moderate potential, but conditions must align.
At a glance
Funding available
Financing goals
- Develop a new product or service
- Access new markets
- Launch or market a product/service
Eligible Funding
- Varies by project
Timeline
- Open Date : July 9, 2024
Eligible candidates
Eligible Industries
- Agriculture, forestry, fishing and hunting
Location
- Canada
Legal structures
- For-profit business
Annual revenue
- All revenue ranges
Organisation size
- All organization sizes
Audience
- Canadians
- Startups
Next Steps
1
Determine your project
2
Validate your eligibility
Activities funded
- Participation in Canada Pavilion flagship trade shows.
- Exhibiting Canadian food and beverage products at designated international events.
Eligibility
Who is eligible?
- Canadian companies in agriculture, agri-food, fish and seafood.
- Official agents, brokers, and representatives, under conditions.
Eligible expenses
- Booth rental and direct exhibiting costs.
- Standard booth furnishings and show access.
Ineligible Costs and Activities
- Travel costs.
- Hotel costs.
- Per diem costs.
Eligible geographic areas
- Canada
Processing and Agreement
- Applications are reviewed to confirm eligibility.
- Applicants receive an approval or refusal notice by email.
- If approved, an invoice is issued by email.
- Payment is due within 15 days of the invoice.
Additional information
- The program is part of the Sustainable Canadian Agricultural Partnership, spanning five years.
- Priority is given to small and medium-sized exporters.
- Instructional and informational videos are available to showcase the Canada Pavilion experience.
- A dedicated email contact is provided for inquiries: aafc.mas-sam.aac@agr.gc.ca.
Frequently Asked Questions about the Canada Pavilion Program Program
What is the Canada Pavilion Program?
The Canada Pavilion Program helps Canadian companies participate in major international food and beverage trade shows with support for exhibiting costs. Eligible activities include flagship Canada Pavilion events in food, agri-food, fish and seafood sectors, with priority for SMEs, first-time exhibitors, new market entrants, and innovative products.
Who is eligible for the Canada Pavilion Program program?
To be eligible for the Canada Pavilion Program program, you must:
Canadian company
Export-ready business
Canadian-made products
What expenses are eligible under Canada Pavilion Program?
Participation in Canada Pavilion flagship trade shows.
Exhibiting Canadian food and beverage products at designated international events.
Who can I contact for more information about the Canada Pavilion Program?
You can contact Agriculture and Agri-Food Canada (AAFC).
Where is the Canada Pavilion Program available?
The Canada Pavilion Program program is available across Canada.
Is the Canada Pavilion Program a grant, loan, or tax credit?
Canada Pavilion Program is a Grant and Funding
Who are the financial supporters of the Canada Pavilion Program?
Canada Pavilion Program is funded by Agriculture and Agri-Food Canada (AAFC)