
Tourism Innovation Program — Stream 1 - Call for proposals to support the development of innovative solutions
- Open continuously
Overview
The Programme d’innovation touristique, a partnership between the Government of Québec and MT Lab, aims to enhance productivity, competitiveness, digital transformation, and environmental sustainability in the tourism industry, offering a maximum funding of $150,000 for innovative solutions. Eligible activities include the development of new products or services, improvement of internal processes, and exploration of new marketing channels.
At a glance
Funding available
- Increase performance through digital transformation
- Develop a new product or service
- Reduce environmental footprint
- Maximum amount : 150,000 $
- Open continuously
Eligible candidates
- Arts, entertainment and recreation
- Accommodation and food services
- Quebec
- Non-profit
- Public or Parapublic institution
- For-profit business
- Social economy enterprise
- All revenue ranges
- All organization sizes
- Startups
- Culture and Arts
- Economic, Social and Community Development
- Business Associations
- Business owners / entrepreneurs
- Nonprofits / charities
- All structures
- Regional
- Provincial
Next steps
Activities funded
The Tourism Innovation Program supports projects that foster innovation in the tourism sector by addressing identified needs and challenges. Eligible activities aim to enhance productivity, competitiveness, digital transformation, and environmental impact reduction within the industry.
- Development of innovative tourism solutions that enhance productivity and efficiency.
- Projects targeting digital transformation within the tourism industry.
- Initiatives to reduce the environmental footprint of tourism activities.
- Solutions addressing labor shortages in the tourism sector.
- Innovative projects that improve internal processes and business models.
- Development of new tourism products and services.
- Discovery and implementation of new marketing channels for tourism businesses.
Eligibility
Who is eligible?
The eligible clientele for the Programme d'innovation touristique includes:
- Associations touristiques sectorielles (ATS) and associations touristiques régionales (ATR).
- Privileged partners of the Ministry of Tourism (MTO).
- Companies within the tourism industry.
- Organizations active in innovation.
- Economic development organizations.
- Any other organization whose activities are deemed relevant to achieving the program's objectives.
Additional information
Here are additional relevant details for this program:
- Projects can receive financial support of up to $75,000 for challenges and $150,000 for solution calls, depending on the nature of the project.
- The program fosters collaboration among multiple regions, businesses, or sectors.
- Projects must have a leader, such as a sectoral or regional tourism association, or an organization that can impartially represent its members and manage the project phases.
- The program aims to significantly improve the accessibility of innovation in the Quebec tourism industry.
- The deadline for the program is March 31, 2026.
Contacts
Frequently Asked Questions about the Tourism Innovation Program — Stream 1 - Call for proposals to support the development of innovative solutions Program
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