
MAPAQ — Ministerial initiative Proximity — Component 2
grant_single|update March 24, 2025
QC, Canada
Supports local market initiatives and agrotourism in Quebec
grant_single_labels|summary
grant_single|eligibleFinancing
- grant_single|fromMinToMax
- grant_single|projectCostPercent
grant_single|deadlines
- grant_single|closingDate October 31, 2024
grant_single|financingType
Grant and Funding
grant_single|eligibleIndustries
- Agriculture, forestry, fishing and hunting
- Manufacturing
grant_single|grantors
- Ministry of Agriculture, Fisheries and Food (MAPAQ)
grant_single|status
grant_card_status|closed
grant_single_labels|preview
The Proximité 2024-2026 initiative aims to support the development and consolidation of local marketing and agritourism initiatives through the implementation of a commercialization plan. Eligible applicants include active agricultural operations and food processing companies in Quebec, with projects needing to present at least $5,000 in admissible expenses and focusing on relational or geographical proximity marketing or agritourism.
grant_single_labels|terms_and_conditions
The MAPAQ Ministerial Initiative Proximity Component 2 offers conditional financing to strengthen market proximity initiatives and agritourism projects within Quebec. The financial assistance focuses on sharing the project costs with the applicants while ensuring significant involvement from them.
- Co-financing of up to 50% of eligible project expenses, with a funding limit of $50,000 per applicant for the duration of the initiative.
- A mandatory minimum contribution of 35% of the eligible expenses from the applicant and its partners for projects eligible for enhancement.
- Eligible expenses include the costs incurred from the submission date of the complete financial aid application, subject to the minister's official project approval.
grant_single_labels|projects
This grant supports local marketing and agrotourism initiatives, focusing on enhancing community-based commerce. Projects should align with a marketing plan targeting either relational or geographical local marketing strategies and/or agrotourism.
- Projects that implement a local market strategy as part of a comprehensive marketing plan.
- Initiatives that aim to boost agrotourism within a specific locale.
grant_single|admissibleProjectsExample
$ 20,000
Developing a local farm-to-table marketing initiative
$ 50,000
Creating a digital platform for local farm produce
$ 25,000
Improving local cider production through promotional events
$ 35,000
Launching an artisanal cheese agrotourism experience
grant_single_labels|admissibility
Eligibility for this grant is determined based on the applicant's type of business and projected revenue, as well as specific conditions related to their operations.
- The applicant must have an operational establishment located in Quebec.
- The applicant must fall under one of the following categories:
- Agricultural operations with an annual revenue greater than $30,000 and less than $1,000,000, or expected to reach a revenue of at least $30,000 within 36 months of application.
- Food processing businesses with an annual revenue greater than $30,000 and less than $1,000,000, where the majority of revenue comes from food processing activities, they primarily use Quebec-origin raw materials (when available), and they do not subcontract food processing activities.
- New businesses expected to reach annual revenue of at least $30,000 within 36 months of application.
grant_eligibility_criteria|who_can_apply
- Non-profit organizations (OBNL)
- Cooperatives
- Business groups
- Municipal entities
- Indigenous communities or nations
- Public institutions committed to setting a target for purchasing Quebec food
- Agricultural enterprises with an annual revenue over $30,000 and under $1,000,000, or those with revenue under $30,000 that foresee reaching at least $30,000 within 36 months
- Food processing businesses meeting specific revenue and operational criteria, using primarily Quebec-origin raw materials, with no subcontracting in food processing
- Newly established enterprises projecting to attain a minimum of $30,000 in revenue 36 months post-application
grant_eligibility_criteria|who_cannot_apply
This grant excludes certain companies and industries due to their status or legal and financial constraints. The restrictions are put in place to ensure that funds are allocated to eligible and compliant entities aligned with the grant's objectives.
- Government departments and state-owned entities.
- Municipal entities.
- Financial cooperatives and banking institutions.
- Applicants registered in the Register of companies ineligible for public contracts, including their subcontractors.
- Applicants who have failed to meet previous financial aid obligations in the two years preceding the application.
- Applicants under an order by the minister or a judge related to animal welfare and safety laws.
- Applicants with criminal convictions in the two financial years preceding the application.
- Applicants under the protection of bankruptcy and insolvency legislation.
- Groups of businesses.
grant_eligibility_criteria|eligible_expenses
The eligible projects for this grant focus on developing or consolidating marketing initiatives and agritourism through the implementation of a marketing plan. They aim to enhance local market proximity or geographic proximity with an emphasis on strengthening relationships.
- Projects that implement a marketing plan to enhance local and agritourism market initiatives.
- Efforts targeting relational or geographic proximity marketing.
grant_eligibility_criteria|zone
This grant is available exclusively to companies that have an operational establishment situated in the province of Quebec. It aims to support the implementation of local market and agrotourism initiatives within this specific geographical jurisdiction.
- Companies with an operational establishment located within the province of Quebec.
grant_single_labels|criteria
The evaluation and selection of projects for this grant are based on specific criteria to ensure alignment with the grant’s objectives.
- Technical feasibility of the project.
- Organizational feasibility of the project.
- Financial feasibility of the project.
- Market analysis provided with the proposal.
- Projected benefits of the project for the applicant and consumers.
grant_single_labels|apply
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grant_single_labels|otherInfo
Here are some miscellaneous pieces of additional information about the grant:
- Requests for financial assistance can be submitted continuously during project submission periods announced by the Ministry and published on its website.
- At least two project submission periods will take place under Component 2.
- Each complete financial aid request will undergo an analysis based on technical, organizational, and financial feasibility, market analysis, and its benefits for the applicant and consumers.
- The maximum amount of financial aid granted per applicant during the duration of the initiative is $50,000, representing 50% of eligible expenses.
- A minimum contribution of 35% of eligible expenses is required from the applicant and its partners for projects eligible for a bonus.
Apply to this program
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