Closed
Source verified August 4, 2026
MAPAQ — Ministerial initiative Proximity — Component 2
Funds proximity marketing and agritourism projects
Receipt of requests is now closed
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Funding available
$ 50,000
Deadline
Closed
Location
Quebec, Canada
Who can apply
For volet 1: non-profit organizations, cooperatives, business groupings, municipal entities, and Indigenous communities or nations.
See full eligibility
Overview
Initiative ministérielle Proximité supports eligible Québec organizations, farms, and food processing businesses with funding of up to 70% of eligible expenses for proximity marketing and agritourism projects. Supported activities include strategic planning, branding and promotional tools, website development, and public market infrastructure.
Receipt of requests is now closed
Get notified about updates to this grant.
At a glance
Funding available
Financing goals
- Develop an online presence
- Access new markets
- Launch or market a product/service
Eligible Funding
- Maximum amount : 50,000 $
- Up to 50% of project cost
Funds Providers
Eligible candidates
Eligible Industries
- All industries
Location
- Quebec
Legal structures
- Non-financial cooperative
- For-profit business
- Sole proprietorship
Annual revenue
- $ 1,000,000 maximum revenue
Organisation size
- All organization sizes
Audience
- All groups
Next Steps
1
Determine your project
2
Validate your eligibility
Activities funded
- Strategic planning, studies, or diagnostics focused on proximity marketing or agritourism.
- Communication plans, publication templates, and collective or individual brand identity development.
- Business prospecting or business matchmaking.
- Website design or redesign.
- Agritourism, gourmet tourism, interpretive materials or signage, and public market infrastructure development.
Eligibility
Who is eligible?
- For volet 1: non-profit organizations, cooperatives, business groupings, municipal entities, and Indigenous communities or nations.
- For volet 2: applicants must have an active establishment located in Québec.
- For volet 2: agricultural operations with farm income under $1,000,000.
- For volet 2: new agricultural operations.
- For volet 2: food processing businesses with annual revenue under $1,000,000 mainly from food processing, using mainly Québec raw materials when available, and not subcontracting food processing.
Eligible geographic areas
- All administrative regions of Québec.
Processing and Agreement
- Applicants may appeal an evaluation decision within 30 days following the date it is communicated.
- To do so, they must complete the review request form.
- Changes or improvements to the project, added information, or new documents not included in the initial application will not be considered in the review request.
Additional information
- The full Initiative text is available in PDF format.
- MAPAQ regional offices provide information and support.
- A writing guide for a marketing plan and a list of the Initiative’s calls for projects are available as related resources.
Contacts
Other components of this program
Explore related funding streams and grants that belong to the same program.
- MAPAQ — Ministerial initiative Proximity — Component 1Support for local marketing and agrotourism projects
Frequently Asked Questions about the MAPAQ — Ministerial initiative Proximity — Component 2 Program
What is the MAPAQ — Ministerial initiative Proximity — Component 2?
Initiative ministérielle Proximité supports eligible Québec organizations, farms, and food processing businesses with funding of up to 70% of eligible expenses for proximity marketing and agritourism projects. Supported activities include strategic planning, branding and promotional tools, website development, and public market infrastructure.
How much funding can be received?
MAPAQ — Ministerial initiative Proximity — Component 2 Funds up to 50% of admissible expenses, capped at $50,000 per project.
Who is eligible for the MAPAQ — Ministerial initiative Proximity — Component 2 program?
To be eligible for the MAPAQ — Ministerial initiative Proximity — Component 2 program, you must:
Volet 1 applicants must be non-profit organizations, cooperatives, business groupings, municipal entities, or Indigenous communities or nations.
Volet 2 applicants must have an active establishment located in Québec and be agricultural operations with farm income under $1,000,000, new agricultural operations, or eligible food processing businesses.
Eligible food processing businesses must have annual revenue under $1,000,000 mainly from food processing, mainly use Québec raw materials when available, and not subcontract food processing.
What expenses are eligible under MAPAQ — Ministerial initiative Proximity — Component 2?
Strategic planning, studies, or diagnostics focused on proximity marketing or agritourism.
Communication plans, publication templates, and collective or individual brand identity development.
Business prospecting or business matchmaking.
Website design or redesign.
Agritourism, gourmet tourism, interpretive materials or signage, and public market infrastructure development.
Who can I contact for more information about the MAPAQ — Ministerial initiative Proximity — Component 2?
You can contact Ministry of Agriculture, Fisheries and Food (MAPAQ) by email at initiativeproximite2026-2027@mapaq.gouv.qc.ca.
Where is the MAPAQ — Ministerial initiative Proximity — Component 2 available?
The MAPAQ — Ministerial initiative Proximity — Component 2 program is available the province of Quebec.
Is the MAPAQ — Ministerial initiative Proximity — Component 2 a grant, loan, or tax credit?
MAPAQ — Ministerial initiative Proximity — Component 2 is a Grant and Funding