Digital Main Street – ShopHere
ON, Canada
Help to launch an online store for Ontario businesses
grant_single_labels|summary
grant_single|eligibleFinancing
- grant_single|noCondition
grant_single|deadlines
- grant_single|openingDateJune 11, 2020
grant_single|financingType
Expert Advice
grant_single|eligibleIndustries
- Retail trade
- Arts, entertainment and recreation
- Accommodation and food services
- Other services (except public administration)
grant_single|grantors
- Digital Main Street
grant_single|status
grant_card_status|open
grant_single_labels|preview
If you have a small business in Ontario with fewer than 10 employees (25 if a restaurant), you can get help setting up an online store to sell your goods and services.
grant_single_labels|projects
grant_single|admissibleProjectsExample
$8,000
Toronto
Setting up an online store for a local bakery
$7,000
Hamilton
Creating an online store for a small eco-friendly clothing brand
$9,000
Mississauga
Launching an online store for a community bookstore
$10,000
Ottawa
Developing an e-commerce platform for a craft brewery
$8,500
London
Developing an online store for a pet supplies shop
$8,000
Windsor
Building a digital marketplace for local artists
grant_single_labels|admissibility
The eligibility criteria for the ShopHERE powered by Google program are as follows:
- It is a registered business, or a registered non-profit organization.
- It has a commercial location or is home-based.
- It has fewer than ten employees or fewer than 25 employees if a restaurant or bar.
- It is not a corporate chain or franchise.
- Or must be an artist.
grant_eligibility_criteria|who_can_apply
Eligible companies for this grant must be registered businesses or non-profit organizations with a commercial or home-based location, have fewer than ten employees (or fewer than 25 if a restaurant or bar), and not be part of a corporate chain or franchise. Artists are also eligible for the program.
- Registered business or non-profit
- Commercial or home-based location
- Fewer than ten employees (or fewer than 25 for restaurants/bars)
- Not part of a corporate chain or franchise
- Artists
grant_eligibility_criteria|who_cannot_apply
Some companies are not eligible for the ShopHERE grant. Eligibility criteria exclude corporate chains or franchises.
- Corporate chains
- Franchises
grant_eligibility_criteria|eligible_expenses
There are eligible expenses for this grant:
- Setting up and configuring the online store
- Training on managing the online store
- Support to launch the online store
- Marketing the online store
grant_eligibility_criteria|zone
There are specific geographic areas mentioned for this grant in Ontario. Businesses and artists in Ontario are eligible for the ShopHERE powered by Google program if they meet the criteria below:
- It is a registered business, or a registered non-profit organization.
- It has a commercial location or is home-based.
- It has fewer than ten employees or fewer than 25 employees if a restaurant or bar.
- It is not a corporate chain or franchise.
- Or must be an artist.
grant_single_labels|criteria
There are evaluation and selection criteria for this grant.
- Registered business or non-profit organization
- Commercial location or home-based
- Less than 10 employees (25 if a restaurant/bar)
- Not a corporate chain or franchise
- Must be an artist
grant_single_labels|register
- Step 1: Register with the ShopHERE powered by Google program.
- Content: Fill out the registration form with your business or artist information.
- Implications: This step is necessary to initiate the process of creating an online store.
- Step 2: Wait for approval of your registration.
- Content: Await confirmation of your eligibility for the program.
- Implications: Approval is required to proceed with the development of your online store.
- Step 3: Collaborate on the development of your online store.
- Content: Work with the e-Commerce Coordinator to design and launch your store.
- Implications: This step involves actively participating in the creation of your online presence.
- Step 4: Review and finalize your online store.
- Content: Check the layout, content, and functionality of your store before launching.
- Implications: Ensure the online store meets your requirements before making it live.
- Step 5: Receive training and support for managing your online store.
- Content: Participate in training sessions on digital marketing, shipping, and inventory management.
- Implications: Equip yourself with the skills needed to effectively run and promote your online store.
Apply to this program
Grant Summary: ShopHERE powered by Google Online Store Creation Program
ShopHERE powered by Google Online Store Creation Program
The ShopHERE program, funded by the province of Ontario and supported by key corporate sponsors, assists small businesses and artists in Ontario by creating and launching customized online stores at no cost. This initiative aims to help businesses adapt to the digital landscape and reach a broader audience, especially in light of the COVID-19 crisis.
Through ShopHERE, eligible participants receive 1:1 support from e-Commerce Coordinators to set up and optimize their online stores. By collaborating with Google, Shopify, Mastercard, and Microsoft, the program offers training in digital marketing, inventory management, and access to free tools to enhance their online presence. The program caters to businesses with fewer than ten employees, focusing on building a strong online foundation to drive sales and visibility.