Digital Main Street – Digital Transformation Grant Program

Digital Main Street – Digital Transformation Grant Program

Funding to develop Ontario SMEs online presence

At a glance

Eligible Funding
  • No Condition
Timeline
  • Open Date : July 19, 2021
  • Closing date : January 29, 2024
Financing Type
Expert Advice
Grant and Funding
Eligible Industries
  • Information and cultural industries
  • Professional, scientific and technical services
Grant Providers
  • Digital Main Street
Status
Closed

Overview

Receive funding for training, advisory support, adopting new technologies and increasing capacity through digital transformation and developing your SME's online presence.

Eligibility criteria

The eligibility criteria for the Digital Transformation Grant (DTG) program are as follows: 1. The business must have a permanent 'brick-and-mortar' establishment in Ontario. 2. The business must employ between 1-50 employees. 3. The business cannot be a home-based business. 4. The business must be paying commercial property tax (commercially assessed) directly or through commercial rent. 5. The business must be a registered business in Ontario and/or incorporated. 6. The business must be open for business and operating at the time of application (not a start-up). 7. The business must be open to the general public for walk-in and onsite purchases of goods and services (not a wholesaler or manufacturer). 8. The business cannot be supplying digital services to other businesses (e.g., website design/development, SEO, programming). 9. The business cannot be a franchise, including those individually owned and operated. 10. The business cannot be a not-for-profit/charitable organization. 11. The business cannot be renting office space on a temporary basis (month-to-month). 12. The business cannot be in a shared workspace such as a hot desk or dedicated desk. 13. The business cannot be a purely online business. Owned by: 1. An Ontario resident operating a business in Ontario. 2. An individual of 18 years of age or older at the time of application. 3. A Canadian citizen or permanent resident. Must have completed the Digital Transformation for Main Street program, which includes: 1. The Digital Main Street Assessment. 2. Passed the eligibility quiz. 3. The online training. 4. Developing a Digital Transformation Plan. Additional criteria and restrictions may apply, so it is advisable to refer to the official guidelines or contact the Ontario BIA Association (OBIAA) for specific details.

Who is eligible

- Small businesses with a permanent 'brick-and-mortar' establishment in Ontario - Small businesses employing 1-50 employees - Small businesses paying commercial property tax (commercially assessed), either directly or through commercial rent - Registered businesses in Ontario and/or incorporated - Small businesses open for business/operating at the time of application (not a start-up) - Small businesses open to the general public for walk-in and onsite purchases of goods and services (NOT A WHOLESALER OR MANUFACTURER) - Small businesses NOT supplying digital services to other businesses (e.g. website design/development, SEO, programming) - Small businesses NOT a franchise, including those individually owned and operated - Small businesses NOT a not-for-profit/charitable organization - Small businesses NOT renting office space on a temporary basis (month-to-month) - Small businesses NOT in a shared workspace such as a hot desk or dedicated desk - Small businesses NOT a purely online business

Who is not eligible

- Large corporations with more than 50 staff - Businesses supplying digital services to other businesses (e.g., website design/development, SEO, programming) - Franchises, including individually owned and operated ones - Not-for-profit/charitable organizations - Businesses renting office space on a temporary basis (month-to-month) - Businesses in a shared workspace like a hot desk or dedicated desk - Purely online businesses

Eligible expenses

Eligible Costs: - Digital Marketing - Website - Software - Digital Training - Hardware (up to $1,000) Ineligible Costs: - Hiring a consultant/agency/person for Digital Marketing - Unnecessary or excessive equipment - Business Owner’s salary or current employee salary - Microsoft Office - Website Hosting - Domain Name Renewal - Software Subscription Renewal - Signage and printing - Logo redesign and rebranding

Eligible projects & activities

Eligible Costs for the Digital Transformation Grant program include: - Digital Marketing - Website redesign and development - Software (e.g., graphic design, productivity, social media, security) - Digital training courses - Hardware (up to $1,000) Ineligible Costs are: - Hiring a consultant/agency for digital marketing - Unnecessary equipment or excessive upgrades - Business owner's salary or current employee salary for project execution

Evaluation & selection criteria

- Business must have a permanent 'brick-and-mortar' establishment in Ontario - Business must be employing 1-50 employees - Business must not be a home-based business - Business must be paying commercial property tax (commercially assessed), either directly or through commercial rent - Business must be a registered business in Ontario and/or incorporated - Business must be open for business/operating at the time of application (not a start-up) - Business must be open to the general public for walk-in and onsite purchases of goods and services (not a wholesaler or manufacturer) - Business must not be supplying digital services to other businesses (e.g. website design/development, SEO, programming) - Business must not be a franchise, including those individually owned and operated - Business must not be a not-for-profit/charitable organization - Business must not be renting office space on a temporary basis (month-to-month) - Business must not be in a shared workspace such as a hot desk or dedicated desk - Business must not be a purely online business

How to apply

To apply for the Digital Transformation Grant program, follow these steps: 1. Ensure you meet all the participant requirements listed in the program eligibility criteria. 2. Create an account on the Digital Main Street website if you don't already have one. 3. Complete the Digital Main Street Assessment. 4. Pass the eligibility quiz. 5. Complete the online training modules. 6. Develop a Digital Transformation Plan. 7. Submit your application through the grant portal during the open application period. Once you have completed these steps, your application will be reviewed, and you will be notified of the outcome. Good luck with your application!

Additional information

- The program has provided support to over 3800 main street small businesses with their digital expansion. - The digital assessment and all online training modules will continue to be available as a resource for businesses. - The pre-qualification form will be available in the coming days for interested applicants.

Documents and links

Digital Main Street – Digital Transformation Grant Program

Apply to this program