
BDC Advisory Services — Sales and marketing
Overview
At a glance
Funding available
- Increase performance through digital transformation
- Develop an online presence
- Access new markets
- Varies by project
Eligible candidates
- All industries
- Canada
- For-profit business
- All revenue ranges
- All organization sizes
- All groups
Next Steps
Activities funded
This BDC Advisory Services grant focuses on enhancing sales and marketing strategies to drive business growth. It supports structured activities aimed at optimizing customer engagement, expanding market reach, and leveraging digital tools.
- Consultancy for identifying sales gaps and building strategic roadmaps for growth.
- Development and enhancement of digital marketing strategies to increase sales.
- Exploration of new market opportunities, both domestic and international.
- Implementation of a structured, action-oriented approach to improve sales processes.
- Access to knowledge sharing and coaching to build long-term business resilience.
- Support from experts to align brand, optimize teams, and maximize returns.
Official resources
Eligibility
Who is eligible?
- Canadian businesses.
- Businesses based in Canada or the United States.
Who is not eligible
Some companies may not be eligible for this grant. Eligibility criteria may vary, and it's important to review the specific requirements outlined in the grant details.
- Non-registered businesses
- Companies with a history of non-compliance
- Businesses engaged in illegal activities
Eligible expenses
This grant supports initiatives aimed at enhancing business growth through strategic sales and marketing, operational improvements, and leveraging digital technologies. Organizations can benefit from structured approaches, knowledge sharing, and expert coaching to achieve their objectives efficiently.
- Developing strategies and action plans to grow sales and establish brand presence.
- Improving online strategies to reach customers effectively and increase sales.
- Exploring new market opportunities domestically and internationally to expand sales.
- Harnessing digital technology to optimize business operations and e-commerce platforms.
- Receiving coaching and support from consultants to implement growth strategies.
Eligible geographic areas
- Canada
- United States
Selection criteria
The grant evaluation and selection criteria are based on the project's alignment with the target market, potential for growth, and innovative approach.
- Alignment with target market
- Potential for growth
- Innovative approach
How to apply
- Step 1: Start the request
- Use the online request form for consulting services.
- Step 2: Provide business and project details
- Enter your contact information.
- Provide your company details and describe your project.
- Step 3: Submit the request
- Review the form and submit it to BDC.
Additional information
- BDC advisory services can be financed.
- Contact your BDC specialist for details.