BDC Advisory Services — Sales and marketing
Canada
Guidance to reach the right customers
grant_single_labels|summary
grant_single|eligibleFinancing
- grant_single|noCondition
grant_single|deadlines
- grant_single|openingDateJuly 09, 2024
grant_single|financingType
Expert Advice
grant_single|eligibleIndustries
- grant_single|allIndustries
grant_single|grantors
- Business Development Bank of Canada (BDC)
- Government of Canada
grant_single|status
grant_card_status|open
grant_single_labels|preview
Get advice on action oriented approaches focused on developing and implementing a strategy plan to increase your sales through knowledge sharing, coaching and support.
grant_single_labels|projects
- Developing strategies and action plans to grow sales
- Improving online strategy to reach customers and increase sales
- Exploring new market opportunities in Canada and globally
grant_single|admissibleProjectsExample
$50,000
Toronto
Develop and implement a digital marketing strategy to boost online sales for a local bookstore
$45,000
Halifax
Improve the online reach of a social economy enterprise selling handmade crafts
$90,000
Montreal
Optimize sales strategy for a food processing company through advanced analytics and technology investments
$60,000
Calgary
Boost sales for a general partnership running a local organic farm through an enhanced online presence
$100,000
Ottawa
Develop a market expansion plan for a tech startup offering AI solutions
$80,000
Vancouver
Expand market reach and sales channels for an eco-friendly home goods cooperative
grant_single_labels|admissibility
Eligibility for engagement with BDC's advisory services includes the following criteria, though specific grant eligibility is not detailed:
- The business should aim to enhance its sales and marketing capabilities.
- The company must be interested in exploring digital technology for business growth.
grant_eligibility_criteria|who_can_apply
This grant is designed for Canadian businesses seeking to enhance their leadership, management capabilities, and overall business strategy. Ideal applicants include organizations looking to improve their sales, marketing, operational efficiency, and utilize digital technology for growth, both domestically and internationally.
grant_eligibility_criteria|who_cannot_apply
Some companies may not be eligible for this grant. Eligibility criteria may vary, and it's important to review the specific requirements outlined in the grant details.
- Non-registered businesses
- Companies with a history of non-compliance
- Businesses engaged in illegal activities
grant_eligibility_criteria|eligible_expenses
This grant supports initiatives aimed at enhancing business growth through strategic sales and marketing, operational improvements, and leveraging digital technologies. Organizations can benefit from structured approaches, knowledge sharing, and expert coaching to achieve their objectives efficiently.
- Developing strategies and action plans to grow sales and establish brand presence.
- Improving online strategies to reach customers effectively and increase sales.
- Exploring new market opportunities domestically and internationally to expand sales.
- Harnessing digital technology to optimize business operations and e-commerce platforms.
- Receiving coaching and support from consultants to implement growth strategies.
grant_eligibility_criteria|zone
The grant can finance the cost of BDC advisory services to assist in sales and marketing strategies.
- BDC advisory service fees.
grant_single_labels|criteria
The grant evaluation and selection criteria are based on the project's alignment with the target market, potential for growth, and innovative approach.
- Alignment with target market
- Potential for growth
- Innovative approach
grant_single_labels|register
Here are the steps to submit an application for this grant:
- Step 1: Preliminary Inquiry
- Contact a BDC representative to discuss your business needs and the advisory services available.
- Request information about financing options to cover the costs of the advisory services.
- Step 2: Identify Business Needs
- Conduct an assessment of your current sales and marketing strategies.
- Identify gaps and opportunities for growth with the help of BDC experts.
- Step 3: Develop Proposal
- Work with BDC to develop a tailored sales and marketing strategy.
- Prepare a proposal outlining the goals, strategies, and support needed.
- Step 4: Application Submission
- Submit your completed proposal to BDC for review.
- Ensure all required documentation and supporting materials are included.
- Step 5: Confirmation and Follow-Up
- Receive confirmation of your application submission from BDC.
- Follow up with BDC representatives for any additional information or next steps.
grant_single_labels|otherInfo
Here are additional relevant details for this grant:
- BDC Advisory Services can be financed to aid in project completion.
- Coaching and support are included to assist in reaching business goals.
Apply to this program
Unlock Your Business Growth Potential with Strategic Advisory Services
This grant offers invaluable support for businesses aiming to enhance their leadership, management, and overall strategic operations. It facilitates access to expert advice and funding to help businesses maximize their growth potential and market reach.
Enhance Your Business Operations with Specialized Grant Support
This grant is designed to empower businesses by providing them with the tools and resources necessary to improve their strategic operations across multiple domains, including leadership and management, business strategy, sales and marketing, financial management, and more. By focusing on these critical areas, the grant enables enterprises to build robust strategies that align with their growth objectives and market conditions. A structured and targeted approach to sales and marketing is emphasized, ensuring that businesses can effectively reach their desired customer base both locally in Canada and internationally, thereby broadening their market presence and increasing sales volumes.
In today’s digital age, improving operational efficiency through digital technology and e-commerce is imperative. The grant not only aids in optimizing digital strategies but also supports businesses in exploring new markets, ensuring they are well-equipped to expand both provincially and globally. Additionally, preparing companies for necessary certifications is part of the grant’s framework, as it aims to enhance the businesses' competitive advantage within their respective industries.
Recipients of this grant can access BDC advisory services, which play a crucial role in identifying operational gaps and untapped opportunities while building a comprehensive roadmap for sustained growth. By assessing current practices and aligning them with industry best practices, businesses can harness these insights to enhance their brand's position and increase returns. The advisory service component of the grant endorses knowledge sharing, which not only reinforces the business's core competencies but also cultivates a culture of continuous improvement and resilience among team members.
The grant is structured to support a time-tested, action-oriented approach that has proven beneficial for Canadian entrepreneurs seeking to innovate and expand their business operations. Through coaching and support provided by impartial consultants, businesses can swiftly achieve their targets, all while retaining equity in their business ventures and ensuring sustainable, scalable growth.
Testimonials from businesses that have previously benefited from this grant underscore the transformative impact it has had on their operations and financial health. By utilizing the tools and strategies provided, companies have reported significant sales growth and renewed operational efficiency, validating the grant’s efficacy in facilitating meaningful business advancement.
Additionally, the grant's flexible approach allows businesses to adapt their strategies in real-time, responding to dynamic market demands and emerging opportunities. This adaptability ensures projects remain aligned with evolving strategic objectives, thereby maximizing the potential for success.
Overall, this grant represents a foundational step for small and medium-sized enterprises (SMEs) aiming to enhance their market position, operational efficiency, and strategic foresight. By engaging in this program, businesses are not only poised to reach their immediate growth objectives but also lay a solid groundwork for long-term prosperity and market leadership.
