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Tourism Relief Fund (TRF) - New Brunswick - Canada
Open
Last Update: May 28, 2026
Funding available
$ 500,000
Timeline
  • Open Date : February 3, 2026
Location
New Brunswick, Newfoundland and Labrador, Nova Scotia, Prince Edward Island, Canada

Overview

The Tourism Relief Fund provides $500 million over two years to support tourism businesses and organizations in adapting operations to public health requirements and preparing for future growth. It funds tourism experiences, destination development, and Indigenous tourism initiatives.

/100
Opportunity Score
Moderate potential, but conditions must align.

At a glance

Funding available

Financing goals
  • Increase performance through digital transformation
  • Develop an online presence
  • Reduce environmental footprint
Eligible Funding
  • Maximum amount : 500,000 $
  • Up to 50% of project cost
Timeline
  • Open Date : February 3, 2026

Eligible candidates

Eligible Industries
  • Arts, entertainment and recreation
  • Accommodation and food services
Location
  • New Brunswick, Newfoundland and Labrador, Nova Scotia, Prince Edward Island
Legal structures
  • Non-profit
  • Sole proprietorship
  • Public or Parapublic institution
  • For-profit business
Annual revenue
  • All revenue ranges
Organisation size
  • All organization sizes
Audience
  • All groups
Non-profit candidates
Sector of operation
  • Economic, Social and Community Development
  • Business Associations
  • Diversity and Inclusion
Target groups
  • Indigenous peoples
  • Rural / Remote communities
  • Business owners / entrepreneurs
Revenue structures
  • All structures
Scope
  • Municipal
  • Regional
  • Provincial
  • National

Next Steps

1
Determine your project
2
Validate your eligibility

Activities funded

  • Development and enhancement of tourism experiences and products.
  • Destination development and tourism planning for communities.
  • Modernization of tourism operations to meet public health requirements.
  • Initiatives supporting Indigenous tourism.

Documents Needed

  • Financial statements for the past two years of normal operations, plus interim financial statements for at least the last six months.
  • Incorporation or constituting documents and ownership information, if applicable.
  • Business plan, project plan, marketing plan, or detailed project description.
  • Supplier quotes, permits, and licences, if applicable.
  • Confirmation of other funding sources, if applicable.

Eligibility

Who is eligible?

  • Incorporated businesses, primarily small and medium-sized enterprises.
  • Not-for-profit incorporated organizations, including tourism associations and destination marketing organizations.
  • Municipalities, municipal organizations, Crown corporations, and related parties.
  • Indigenous/First Nation/Métis Settlement owned businesses and Indigenous organizations.

Who is not eligible

  • Restaurants, except in exceptional cases as anchor products.
  • Retail sector businesses.
  • Hotel chains, except in exceptional cases for Canadian-owned hotels as anchor products.

Eligible expenses

  • Costs for health and safety protocols, permanent infrastructure, and related operational changes.
  • Costs for modernizing operations, attractions, greening initiatives, and online sales services.
  • Costs for local promotion of tourism products, including digital and virtual reality experiences.
  • Costs for tourism planning, market analysis, and destination development activities.

Ineligible Costs and Activities

  • Applications that were not received and acknowledged before the intake closed.
  • Applications with missing mandatory information or documents.

Eligible geographic areas

  • Alberta
  • Manitoba
  • Saskatchewan

Processing and Agreement

  • Applications received before the intake closed were assessed in the order they were received.
  • Incomplete applications were not assessed.
  • Successful applicants would enter into a contribution agreement before funding.

Additional information

  • Applications are no longer being accepted.
  • Only one application per business was accepted per intake.
  • Project costs had to be incurred by March 31, 2023.

Contacts

Frequently Asked Questions about the Tourism Relief Fund (TRF) Program

Here are answers to the most common questions about the Tourism Relief Fund (TRF). This section explains what the program is, how much funding is available, eligibility requirements, application deadlines, and other important details to help you determine if this grant is right for your business.

What is the Tourism Relief Fund (TRF)?

The Tourism Relief Fund provides $500 million over two years to support tourism businesses and organizations in adapting operations to public health requirements and preparing for future growth. It funds tourism experiences, destination development, and Indigenous tourism initiatives.

How much funding can be received?

Tourism Relief Fund (TRF) Funds up to 50% of admissible expenses, capped at $500,000 per project.

Who is eligible for the Tourism Relief Fund (TRF) program?

To be eligible for the Tourism Relief Fund (TRF) program, you must: Tourism businesses or organizations. Located in the Prairies. Fully completed application required.

What expenses are eligible under Tourism Relief Fund (TRF)?

Development and enhancement of tourism experiences and products. Destination development and tourism planning for communities. Modernization of tourism operations to meet public health requirements. Initiatives supporting Indigenous tourism.

Who can I contact for more information about the Tourism Relief Fund (TRF)?

You can contact Innovation, Science and Economic Development Canada (ISED) by email at wd.ab-ab.deo@prairiescan.gc.ca or by phone at 780-495-4164.

Where is the Tourism Relief Fund (TRF) available?

The Tourism Relief Fund (TRF) program is available the province of New Brunswick, Newfoundland and Labrador, Nova Scotia, Prince Edward Island.

Is the Tourism Relief Fund (TRF) a grant, loan, or tax credit?

Tourism Relief Fund (TRF) is a Grant and Funding