
DEL — Commercialization Loan
Last Update: June 23, 2025
Longueuil, QC
Supports business commercialization and market entry activities
DEL — Commercialization Loan at a glance
Eligible Funding
- Max. $150,000
- Up to 50% of project cost
Timeline
- Open Date : July 9, 2024
Financing Type
Loans and Capital investments
Eligible Industries
- All industries
Grant Providers
- Développement économique de l'agglomération de Longueuil (DEL)
- Longueuil City
Status
Open
Overview of the DEL — Commercialization Loan program
The DEL — Commercialization Loan offers up to $150,000 in financing to support product marketing, market development, and commercialization activities. Eligible expenses include marketing campaigns, sales efforts, trade show participation, consulting fees, and costs associated with launching products into new markets.
Financing terms and conditions
- Maximum loan amount of $150,000.
- This loan may be combined with conditionally non-repayable financing that covers up to 50% of external professional fees related to the project.
- Repayable term or equity loan over up to 5 years, or up to 7 years under certain conditions.
- Possibility to postpone principal payments for up to 12 months, or 24 months under certain conditions.
Eligible projects & activities
- Commercialization and launch of new products or services.
- Development of new markets and client bases, including export strategies.
- Implementation of marketing campaigns and promotional activities.
- Obtaining certifications or licenses required for market entry.
- Evaluation and validation of business opportunities through market analysis and feasibility studies.
Examples of admissible projects:
$ 150,000
Developing a market entry strategy for our eco-friendly packaging products
$ 150,000
Creating marketing strategies for an innovative green energy solution
$ 150,000
Introducing a new AI-based financial software to the Canadian market
$ 150,000
Launching a new organic skincare line across Canadian markets
$ 150,000
Developing and marketing a new bilingual educational app
$ 150,000
Launching a line of sustainable fashion items across Canadian retailers
Eligibility criteria of the DEL — Commercialization Loan program
- The business must be legally constituted.
- The company must be located in the DEL region or planning to establish there.
- The business must operate in an eligible industry and offer value-added services or products generally intended for other businesses (B2B).
- The proposed project must support job creation and/or retention.
- The company must demonstrate realistic financial forecasts indicating profitability and growth potential.
Who is eligible?
- Companies legally constituted and located in the DEL region or planning to locate there
- Businesses operating in eligible industries
- Companies offering value-added services or products generally intended for businesses (B2B)
Eligible expenses
- Marketing, sales, and product launch costs
- Expenses for developing new markets and clients
- Certification or licensing fees
- Fees for participation in commercial missions, exhibits, and trade shows
- Development and creation of promotional tools
- Hiring a market development specialist
- Specialized consulting fees, including commercial viability assessments, market analyses, and business or product positioning in external markets
- Other expenses directly related to implementing the marketing plan
Eligible geographic areas
- Businesses located in the DEL region
- Companies planning to establish operations in the DEL region
Eligibility criteria of the DEL — Commercialization Loan program
- Financial viability and growth potential of the project, supported by realistic forecasts.
- Company's ability to demonstrate internal expertise in business development.
- Absence of default on payments and litigation involving the company or the entrepreneur.
How to apply to the DEL — Commercialization Loan program
1
Preparation of the necessary documents
- Gather the financial statements from the last 3 years and the current year
- Prepare the financial forecasts for the next 2 years of the company
- Develop the company’s business and revenue model or business plan
- Draft the marketing plan
- Obtain the project expense quotes
- Assemble the personal financial statement and the entrepreneur's credit file
2
Verification of eligibility criteria
- Verify that the company is legally established
- Ensure that the company is located in the area of Longueuil or intends to establish itself there
- Confirm that the company operates in an eligible sector and offers value-added services or products (B to B)
- Ensure that the project promotes the creation and/or retention of jobs
- Ensure that the combined government financial aid and DEL financial assistance represents a maximum of 50% of the project expenses
- Ensure that the projected financial statements demonstrate potential for profitability and growth
- Verify that the current financial statements show an equity of 20% post-project and a repayment capacity
- Check that the company and the entrepreneur are not in default to the government and its creditors, and are not involved in any disputes
- Ensure that the company has internal expertise in business development
3
Submission of the request
- Make an appointment with DEL to discuss the project and the funding needs
- Complete the DEL funding request form
- Submit all documents prepared during step 1
4
Follow-up on the request
- Respond to any request for information or clarification from DEL
- Participate in meetings and visits that may be requested by DEL staff
5
Acceptance and implementation
- Receive and review the DEL funding offer
- Sign the loan or financial assistance contract
- Implement the marketing plan and use the funds in accordance with the terms of the funding
- Monitor expenses and prepare the necessary reports during and after the project's completion
Additional information
- This loan can be combined with conditionally non-repayable financing, which may cover 50% of external professional fees related to your project.
- Collateral is typically required to secure this type of financing.
- The loan is repayable at any time without penalty.
- Interest rates are competitive and calculated based on risk assessment.
Contact Développement économique de l'agglomération de Longueuil (DEL)
450 645-2335
Apply to this program

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