
Asia Market Development Program
At a glance
- From $5,462 to $24,000
- Up to 20% of project cost
- Open Date : August 18, 2021
- All industries
Overview
Your business will be provided with in-market expertise to quickly identify opportunity for your company in Asia.
Financing terms and conditions
This grant requires a financial contribution from participants to engage consultant services essential for market entry strategies in Europe or Asia. The participant's investment is structured to leverage comprehensive services valued significantly higher than their contribution.
- Participant contribution of $5,462.50, inclusive of $712.50 HST, towards consultant services valued at $24,000.
- Access to a full array of international sales development services included within the program’s structured cost framework.
- Opportunity to leverage additional government funding for extended marketing efforts.
Activities funded
The Asia Market Development Program is designed to support companies in establishing a market presence and increasing sales in Asia. Eligible projects focus on developing sales strategies, connecting with potential clients, and addressing regulatory and marketing concerns.
- Development of a customized market-entry strategy specific to Asian markets.
- Participation in international sales development services over a defined period (10 or 20 days).
- Conducting opportunity assessments and formulating workplans tailored for Asia.
- Undertaking detailed market research focused on Asian countries.
- Receiving advice on marketing approaches and navigating regulatory issues in Asia.
- Engaging with in-market representation and attending trade shows in Asian regions.
- Organizing connections and meetings with potential clients or sales partners in Asia.
- Leveraging additional government funding for extended marketing efforts targeted at Asia.
Eligibility
Eligibility for the Market Entry Development Program (MEDP) is determined by the following criteria:
- The applicant must have an exportable product or service.
- The applicant must demonstrate a commitment to executing an export-focused growth strategy.
- The applicant must contribute $5,462.50 towards the cost of the consultant services.
- The applicants should be experienced or export-ready companies with viable opportunities to sell outside of Atlantic Canada.
- Companies must demonstrate an organizational commitment to fully executing an export growth strategy.
Who is eligible?
Applicants must have an exportable product or service, demonstrate a commitment to executing an export-focused growth strategy, and contribute $5462.50 towards the cost of the consultant services. They should be experienced or export-ready companies with viable opportunities to sell outside of Atlantic Canada and must demonstrate an organizational commitment to fully executing an export growth strategy.Who is not eligible
There are specific types of companies that are not eligible for this grant if they:
- Do not have an exportable product or service
- Do not demonstrate a commitment to executing an export-focused growth strategy
Eligible expenses
This grant supports Atlantic Canadian companies in establishing an international presence and increasing sales in Europe or Asia. The eligible activities focus on strategic market entry and leveraging international opportunities.
- Development of a customized market-entry strategy.
- International sales development services lasting 10 or 20 days over several months.
- Conducting opportunity assessment meetings and creating a workplan.
- Performing detailed market research for opportunity analysis.
- Providing advice on marketing and regulatory issues.
- Offering in-market representation at trade shows and similar events.
- Facilitating connections and meetings with potential clients or sales partners.
- Access to government funding to support extended marketing efforts.
Eligible geographic areas
This grant is directed towards Atlantic Canadian companies seeking to expand their sales internationally. Only businesses from this specific region can apply to ensure support aligns with local development objectives.
- Companies located in Atlantic Canada, which includes Nova Scotia, New Brunswick, Prince Edward Island, and Newfoundland and Labrador.
Selection criteria
The Market Entry Development Program (MEDP) has specific criteria for evaluating and selecting applicants:
- Must have an exportable product or service
- Demonstrate a commitment to executing an export-focused growth strategy
- Contribute $5462.50 towards the cost of the consultant services
- Be experienced or export-ready companies with viable sales opportunities outside of Atlantic Canada
- Demonstrate organizational commitment to executing an export growth strategy
How to apply
Download Application Form
- Visit the program website and navigate to the application section.
- Click the 'APPLY' button to download the application form.
Complete Application Form
Prepare Supporting Materials
Submit Application
- Email the completed application form and supporting materials to the contact provided (e.g., Scottina Jackson at scottina.jackson@investnovascotia.ca).
- Ensure submission is within the continuous intake period before the program reaches capacity.
Interview with Export Development Officers
Enter Contractual Agreement
Additional information
Here are additional relevant details for this grant:
- Applicants may be encouraged to explore complementary services or funding programs to enhance their export strategies.
- Applications are accepted on a continuous basis until the program's capacity limit is reached.
- Applicants will undergo an interview process with export development officers as part of the assessment.
- A contractual agreement with the Atlantic Chamber of Commerce is required after acceptance.