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AgriMarketing Program — Kosher and Halal Investment - Canada
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AgriMarketing Program — Kosher and Halal Investment

Funding to enhance Canadian kosher and halal meat exports
Agriculture and Agri-Food Canada (AAFC)
Last Update: March 3, 2026
Funding available
$ 2,000,000
Timeline
  • Open Date : April 1, 2025
  • Closing date : September 30, 2027
Location
Canada

Overview

The AgriMarketing Program — Kosher and Halal Investment offers up to $2 million in funding to support the export promotion and market development of Canadian kosher and halal red meat. Eligible activities include developing and implementing marketing strategies, industry-wide promotions, market research, and participation in trade shows.

/100
Opportunity Score
Moderate potential, but conditions must align.

At a glance

Funding available

Financing goals
  • Reduce environmental footprint
  • Access new markets
  • Launch or market a product/service
Eligible Funding
  • Maximum amount : 2,000,000 $
  • Up to 50% of project cost
Timeline
  • Open Date : April 1, 2025
  • Closing date : September 30, 2027

Eligible candidates

Eligible Industries
  • Agriculture, forestry, fishing and hunting
Location
  • Canada
Legal structures
  • Non-profit
  • Public or Parapublic institution
Annual revenue
  • All revenue ranges
Organisation size
  • All organization sizes
Audience
  • Indigenous Peoples
  • Persons with Disabilities
  • 2SLGBTQI+
  • Youth (<40)
  • Women
Non-profit candidates
Sector of operation
  • Economic, Social and Community Development
  • International Activities
  • Business Associations
  • Diversity and Inclusion
Target groups
  • Children & youth
  • Indigenous peoples
  • People with disabilities
  • Women & girls
  • LGBTQ+ community
  • Business owners / entrepreneurs
  • Nonprofits / charities
  • Minority groups
Revenue structures
  • All structures
Scope
  • Local
  • Regional
  • Provincial
  • National

Next steps

1
Determine your project
2
Validate your eligibility

Activities funded

  • Developing and implementing domestic and international marketing plans for the kosher and halal red meat sector.
  • Conducting industry-wide advertising and promotion, including in-store and food service promotions and product demonstrations for business buyers and consumers.
  • Organizing incoming, outgoing, and exploratory missions to advance market development and trade.
  • Carrying out market research that aligns with the program objectives.
  • Providing technical training for buyers about Canadian kosher and halal red meat products and product handling.
  • Hosting trade seminars to inform industry representatives about specific attributes of Canadian kosher and halal red meat products.
  • Engaging in industry-to-industry trade advocacy (excluding lobbying of Canadian and foreign governments).
  • Participating in or attending signature trade shows and multilateral industry meetings and conferences.
  • Conducting Indigenous-led market research, capacity building, and market development (for Indigenous recipients only).
  • Facilitating activities involving Indigenous knowledge sharing and dissemination of Indigenous agriculture and food systems, both traditional and modern (for Indigenous recipients only).

Eligibility

Who is eligible?

  • Not-for-profit organizations operating in the Canadian kosher and halal red meat sector
  • Associations of workers and/or employers
  • Local community, charitable, or voluntary organizations
  • Sector councils
  • Corporations
  • Indigenous (First Nation, Inuit, Métis) entities, including: First Nations, Inuit, or Métis communities
  • First Nations, Inuit, or Métis associations
  • First Nations, Inuit, or Métis not-for-profit organizations

Eligible expenses

  • Salaries and benefits paid to staff for activities outlined in the project, excluding financial or performance report preparation.
  • Contracted services, including professional services like inspection, consultant/expert services, installation/construction, financial auditing, and project management.
  • Travel costs related to the project, such as per diems, accommodations, and transportation.
  • Purchase of eligible carbon offset credits verified by third-party standards.
  • Shipping costs for product samples and marketing materials.
  • Conference and registration fees.
  • Costs for translation, printing, and marketing related to production of materials.
  • Rental costs for meeting rooms and audio-visual equipment.
  • Costs related to trade show displays and product samples used at promotional events.
  • Purchase of existing market research information.
  • Advertising costs related to print and electronic media.
  • Storage and warehousing costs.

Additional information

  • Total government funding, including from all levels (federal, provincial/territorial, and municipal), cannot exceed 85% of total project funding.
  • AgriMarketing Program participation requires compliance with intellectual property terms, confirming that the recipient or a third party owns all intellectual property created under the agreement, while granting usage rights to AAFC.
  • Quebec-based organizations must comply with the Province of Quebec’s M-30 legislation.
  • Preference is given to digital promotional activities aimed at reducing the carbon footprint through reduced travel.
  • The AAFC does not have authority to reimburse project costs until a contribution agreement has been signed.
  • Approved projects require reporting on finances, performance, and results through progress, performance, and financial reports. Other specific reports may also be requested.
  • Service standards aim for application receipt acknowledgments within one business day and application assessments with notifications of approval or rejection within 100 business days of receiving a complete package.
  • Support for inquiries and assistance is available through the Agriculture and Agri-Food Canada's Contact Centre.
  • For Indigenous applicants, additional support is available through the Indigenous Pathfinder Service.

Contacts

aafc.agrimarketingagri-marketing.aac@agr.gc.ca
1-877-246-4682

Frequently Asked Questions about the AgriMarketing Program — Kosher and Halal Investment Program

Here are answers to the most common questions about the AgriMarketing Program — Kosher and Halal Investment. This section explains what the program is, how much funding is available, eligibility requirements, application deadlines, and other important details to help you determine if this grant is right for your business.

What is the AgriMarketing Program — Kosher and Halal Investment?

The AgriMarketing Program — Kosher and Halal Investment offers up to $2 million in funding to support the export promotion and market development of Canadian kosher and halal red meat. Eligible activities include developing and implementing marketing strategies, industry-wide promotions, market research, and participation in trade shows.

How much funding can be received?

AgriMarketing Program — Kosher and Halal Investment Funds up to 50% of admissible expenses, capped at $2,000,000 per project.

What is the deadline to apply?

The application deadline for this grant program is **September 30, 2027**. Applicants must submit their complete application before this date to be considered for funding.

Who is eligible for the AgriMarketing Program — Kosher and Halal Investment program?

To be eligible for the AgriMarketing Program — Kosher and Halal Investment program, you must: Eligible organizations must be national, not-for-profit agricultural sector associations operating in the Canadian kosher and halal red meat sector. Applicants must demonstrate the ability to deliver a Canadian kosher and halal red meat sector project with support from relevant industry stakeholders. The organization must be a legal entity capable of entering into legally binding agreements.

What expenses are eligible under AgriMarketing Program — Kosher and Halal Investment?

Developing and implementing domestic and international marketing plans for the kosher and halal red meat sector. Conducting industry-wide advertising and promotion, including in-store and food service promotions and product demonstrations for business buyers and consumers. Organizing incoming, outgoing, and exploratory missions to advance market development and trade. Carrying out market research that aligns with the program objectives. Providing technical training for buyers about Canadian kosher and halal red meat products and product handling. Hosting trade seminars to inform industry representatives about specific attributes of Canadian kosher and halal red meat products. Engaging in industry-to-industry trade advocacy (excluding lobbying of Canadian and foreign governments). Participating in or attending signature trade shows and multilateral industry meetings and conferences. Conducting Indigenous-led market research, capacity building, and market development (for Indigenous recipients only). Facilitating activities involving Indigenous knowledge sharing and dissemination of Indigenous agriculture and food systems, both traditional and modern (for Indigenous recipients only).

Who can I contact for more information about the AgriMarketing Program — Kosher and Halal Investment?

You can contact Agriculture and Agri-Food Canada (AAFC) by email at aafc.agrimarketingagri-marketing.aac@agr.gc.ca or by phone at 1-877-246-4682.

Where is the AgriMarketing Program — Kosher and Halal Investment available?

The AgriMarketing Program — Kosher and Halal Investment program is available across Canada.

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