International Promotion Program
Last Update: July 22, 2025
Canada
Funds for filmmakers at international events
At a glance
Eligible Funding
- From $2,500 to $40,000
Timeline
- Open Date : April 16, 2024
- Closing date : February 19, 2025
Financing Type
Grant and Funding
Eligible Industries
- Information and cultural industries
- Arts, entertainment and recreation
Funds Providers
Program status
Closed
Overview
Get a non-refundable contribution to help with expenses when your project is selected for an international film festival or event. The funding amount granted is based on the project category.
Activities funded
The International Promotion Program facilitates the international presence and visibility of Canadian media projects through various promotional activities. Eligible projects focus on participation in international festivals, forums, and the execution of promotion campaigns.
- Participation and attendance at international festivals, forums, and events.
- Execution of international promotion campaigns.
- Engagement in Telefilm-invited international initiatives.
Examples of admissible projects:
$ 30,000
Participation in the Berlin International Film Festival with a cultural documentary
$ 35,000
Attendance at the Venice Film Festival with an interactive XR project
$ 30,000
Participation in the Toronto International Film Festival with a new feature film
$ 40,000
Promotion and participation in Annecy International Animation Film Festival with a new animated film
$ 30,000
Promotion of a new TV series at MIPCOM in Cannes, France
$ 18,000
Participation in Sundance Film Festival with a creative short film project
Eligibility
Eligibility for this grant is determined by specific requirements related to the applicant's profile and activities.
- The applicant must be a Canadian-owned and controlled company.
- Eligible companies include those specializing in production and distribution and sales agencies of Canadian feature-length or short films (drama or documentary), television series, or XR projects.
- Production companies must be invited to take part in a coproduction forum.
- Companies must be invited by Telefilm to participate in one of its international initiatives.
- The project must be a Canadian short or feature-length film, a TV series, or an extended reality project (XR) selected for a recognized international festival.
- The project must be an eligible coproduction project recognized by the Minister of Canadian Heritage.
Who is eligible?
Canadian-owned and controlled companies specializing in production and distribution, as well as sales agencies of Canadian feature-length or short films, television series, or XR projects, are eligible to apply. Additionally, production companies invited to participate in a coproduction forum, and companies invited by Telefilm Canada to participate in its international initiatives, can apply. Eligible projects include Canadian short or feature-length films, TV series, or extended reality projects selected for recognized international festivals or those recognized as eligible coproduction projects by the Minister of Canadian Heritage.Eligible expenses
The International Promotion Program provides financial assistance for initiatives aimed at boosting the international presence and promotion of Canadian film and television projects. The program supports various activities that enhance the visibility of Canadian content on a global scale.
- Participation and attendance at international festivals, forums, and events.
- International promotion campaigns for Canadian films and projects.
- Initiatives organized by Telefilm Canada that invite international involvement.
Eligible geographic areas
This grant is specifically tailored for Canadian-owned and controlled companies to engage in international promotions. Eligibility is inherently linked to the company's Canadian status reflecting the focus on cultivating Canadian cultural exports.
- Companies located in Canada.
Selection criteria
Evaluation and selection criteria for this grant:
- The project's potential for international promotion and market development.
- The track record and experience of the applicant in producing and promoting Canadian content internationally.
- The feasibility and quality of the proposed promotional activities.
- The alignment of the project with the goals and objectives of the International Promotion Program.
- The potential impact of the project on the Canadian audiovisual industry.
- Compliance with all program guidelines and eligibility criteria.
How to apply
1
Review Program Guidelines
- Access the International Promotion Program guidelines on the official Telefilm Canada website.
- Read through the guidelines to ensure your project is eligible and understand the application requirements.
2
Prepare Required Documents
- Gather all required application documents as specified in the "List of Required Documents" section, such as declarations and affidavits.
- Ensure all documents are completed correctly and signed where necessary.
3
Online Application Submission
- Visit the Telefilm Canada application portal starting from April 16, 2024.
- Complete the online application form, providing all necessary information about your project.
- Upload all required documents to the portal.
- Submit the application before the deadline of February 18, 2025, 11:59 PM EST.
4
Confirmation and Follow-up
- Receive a confirmation email upon successful submission of your application.
- Retain any confirmation details for your records.
5
Monitor Application Status
Follow up on your application status through the Telefilm Canada communications.
Additional information
Here are additional relevant details for this grant:
- Telefilm Canada recommends compliance with the Government of Canada’s Travel Advice and Advisories for international travel.
- The program's availability is subject to the availability of funds.
- IT support is available only on business days until 5:00 pm EST.
- Applications are submitted online and must adhere to deadline dates specified in the program guidelines.
- New versions of essential documents, guidelines, and appendices may impact application requirements; applicants should ensure they are using the most current documents.
- Updates to the program or changes to eligibility criteria can be received directly through Telefilm's communication channels.
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Frequently Asked Questions about the International Promotion Program Program
Here are answers to the most common questions about the International Promotion Program. This section explains what the program is, how much funding is available, eligibility requirements, application deadlines, and other important details to help you determine if this grant is right for your business.
What is the International Promotion Program?
How much funding can be received?
What expenses are eligible under International Promotion Program?
What is the deadline to apply?
Is the International Promotion Program a grant, loan, or tax credit?
Who are the financial supporters of the International Promotion Program?
Who is eligible for the International Promotion Program program?
Who can I contact for more information about the International Promotion Program?
Where is the International Promotion Program available?
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