Global Market Development for Music Managers

• Global Market Development Activity Budget template
• Activity Details and Plans for each proposed activity
• Articles of Incorporation
• Financial Statements for the two most recently completed fiscal years
• Signed Applicant Affidavit

Who is eligible?

• Music management companies primarily engaged in representing or managing musicians and musical groups.

Eligible expenses

• Market costs, including registration and participation expenses.
• Travel costs, including flight and local transportation.
• Accommodation costs.
• Per diems.
• Marketing costs, including design, production and shipping material specifically created for the proposed activities.

Ineligible Costs and Activities

• Recoverable taxes, including GST/HST, PST and VAT.
• Artist travel expenses in the Global Market Development stream.
• Hospitality and entertainment costs.
• Core business costs such as design and printing of business cards.
• Communications costs such as mobile phone fees and long distance fees, and costs associated with ineligible company representatives and additional representatives over and above the cap for this program.

• Track Record (30%): track record and organizational capacity to effectively execute the activities, including global market readiness, prior results, previous performance in Ontario Creates programs, and diversity among senior leadership, staff, or contract employees.
• Overall Proposal (25%): thoroughness of the proposed activity description and anticipated impacts, suitability of proposed activities, feasibility of the timeline and budget, viability of the business and market development plan, and diversity reflected within the roster.
• Economic & Cultural Impact (25%): well-documented expected global market development results, including tangible, measurable, and realistic results and a clear explanation of anticipated return on investment, plus potential to achieve measurable critical and/or commercial success.
• Sustainability (15%): forward-thinking strategic planning and focus on long-term growth and sustainability.
• Emerging Artists (5%): degree of support the activities provide for emerging artists.

• First-time applicants are strongly encouraged to contact the Ontario Music Office at least two weeks ahead of the application deadline to discuss eligibility.
• Submit applications electronically through the Online Application Portal (OAP) at https://apply.ontariocreates.ca/.
• If you do not have a user account on OAP, go to the portal and click Register.
• Applicants are encouraged to begin the application process well in advance; the application can be worked on over time, saved, and edited until it is submitted.
• Disclose and outline any use of AI technology in the application, including content prepared for the application form and supporting documents and projects involving AI technology.

• Decisions will be communicated to applicants in late summer 2025.
• Successful applicants will be required to deliver a final report through the Online Application Portal by the identified deadline(s).
• On acceptance into the program, the recipient company must sign the standard Ontario government Transfer Payment Agreement, which may not be amended and includes permission for Ontario Creates to use the project and delivery materials for promotional purposes.
• Payment milestones generally trigger on execution of the Ontario Creates transfer payment agreement and on delivery of the completed activities and all deliverables outlined in the funding agreement and subsequent approval.
• Recipient companies must carry Commercial General Liability Insurance with an inclusive limit of not less than $2,000,000 per occurrence, and Ontario Creates and His Majesty the King in right of Ontario must be named as additional insureds on all policies; a cost report is required and Ontario Creates may request receipts to demonstrate actual expenses incurred.

• Use of AI technology must be disclosed and outlined in the application, including content prepared for the application form and supporting documents and submitted projects that involve AI technology.