Open
CGLCC — Tourism
Market your tourism business to LGBT+ travellers
Last Update: March 4, 2026
Funding available
Varies by project
Timeline
- Open Date : May 12, 2021
Location
Canada
Overview
Get access to workshops and seminars on how to market to this lucrative demographic by creating safe spaces and meaningful experiences.
/100
Opportunity Score
Moderate potential, but conditions must align.
At a glance
Funding available
Financing goals
- Develop workforce skills
- Access new markets
Eligible Funding
- Varies by project
Timeline
- Open Date : May 12, 2021
Eligible candidates
Eligible Industries
- Retail trade
- Transportation and warehousing
- Arts, entertainment and recreation
- Accommodation and food services
- Other services (except public administration)
Location
- Canada
Legal structures
- For-profit business
Annual revenue
- All revenue ranges
Organisation size
- All organization sizes
Audience
- 2SLGBTQI+
Next Steps
1
Determine your project
2
Validate your eligibility
Activities funded
The geographical eligibility criteria for the grant are not specified within the given context. As such, the eligible geographical areas cannot be determined from the available information.
Eligibility
Who is eligible?
Eligible organizations can include tourism businesses in Canada that are looking to enhance their inclusivity and appeal to the LGBT+ travel market. This incorporates any entity within the tourism sector such as accommodations, attractions, and events looking to improve their practices and gain recognition through the Rainbow Registered LGBT+ Friendly Accreditation Program. It is also for those interested in participating in workshops, seminars, and audits that focus on LGBT+ diversity and inclusion.Eligible expenses
This grant focuses on preparing tourism businesses to become market-ready for LGBT+ travellers by fostering inclusivity, safety, and awareness. The eligible projects emphasize training, accreditation, and strategic development in the realm of LGBT+ tourism.
- Participating in the Rainbow Registered LGBT+ Friendly Accreditation Program to ensure businesses meet rigorous inclusivity standards.
- Attending the Navigating LGBT+ Diversity and Inclusion in the Tourism Industry Workshops to make workplaces safe and inclusive for LGBT+ employees and customers.
- Engaging in Travel Market-Ready Seminars to gain insights from LGBT+ travel market research and case studies.
- Conducting Destination Audits to evaluate and improve LGBT+ travel market readiness and strategies.
- Utilizing the Tourism Toolkit resources to develop LGBT+ inclusive practices, products, and marketing strategies.
Additional information
Here are additional relevant details for this grant:
- The Rainbow Registered LGBT+ Friendly Accreditation Program requires meeting rigorous standards to ensure LGBT+ customer safety and inclusion.
- Membership and access to the Tourism Toolkit are exclusive to CGLCC members and Rainbow Registered accredited businesses.
- The Destination Audit provides a final recommendation report that can be used for benchmarking annually.
- Navigating LGBT+ Diversity and Inclusion in the Tourism Industry Workshops provide foundational training for creating inclusive environments.
Documents and links
Frequently Asked Questions about the CGLCC — Tourism Program
Here are answers to the most common questions about the CGLCC — Tourism. This section explains what the program is, how much funding is available, eligibility requirements, application deadlines, and other important details to help you determine if this grant is right for your business.
What is the CGLCC — Tourism?
Get access to workshops and seminars on how to market to this lucrative demographic by creating safe spaces and meaningful experiences.
Who is eligible for the CGLCC — Tourism program?
To be eligible for the CGLCC — Tourism program, you must:
Your business must ensure that LGBT+ customers consistently feel safe and included at your establishment(s).
Your business must participate in diversity and inclusion training programs to prepare for welcoming LGBT+ travellers.
Your destination must recognize gender and sexual diversity and have practices in place to create an inclusive experience.
What expenses are eligible under CGLCC — Tourism?
The geographical eligibility criteria for the grant are not specified within the given context. As such, the eligible geographical areas cannot be determined from the available information.
Who can I contact for more information about the CGLCC — Tourism?
You can contact Canadian LGBT+ Chamber of Commerce (CGLCC).
Where is the CGLCC — Tourism available?
The CGLCC — Tourism program is available across Canada.
Who are the financial supporters of the CGLCC — Tourism?
CGLCC — Tourism is funded by Canadian LGBT+ Chamber of Commerce (CGLCC), Government of Canada