5.0

Wink Strategies

Toronto, Ontario

Notre métier: mettre en valeur le vôtre

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
26-50 People125 $ / h333 Projects
4.0

Nmédia

Toronto, Ontario

Votre allié numérique

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
101-300 People308 Projects
5.0

Beauvoir

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
26-50 People176 Projects
5.0

Tooly

Toronto, Ontario
Top Expertises
Communications & Marketing consultingHR MarketingMarket analysisCorporate brandingSEM
11-25 People150 $ / h253 Projects
.

Rank Media Agency

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)
26-50 People145 $ / h198 Projects
4.8

Yankee Media

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consulting
2-10 People70 $ / h222 Projects

Boost your communications

Discover the marketing experts for your needs!

Marketing agencies play an essential role in supporting companies, providing expertise, resources and strategies to effectively achieve their marketing objectives and make the most impact on their target audience.

Marketing your business can take a lot of effort, and marketing agencies are here to support you!

The facets of marketing

  1. Digital marketing strategy: This facet of marketing focuses on the use of digital media such as social media, email campaigns, SEO and online marketing tools to promote a brand, reach new targets, build awareness and increase conversion rates.

  2. Traditional marketing and branding: This facet of marketing focuses on the use of traditional media such as television, radio, newspapers and magazines to create a strong brand image, generate awareness and strengthen customer loyalty.

  3. Creative marketing campaigns: This facet of marketing focuses on the design and implementation of original, high-impact advertising campaigns, using creative messages and innovative strategies to attract public attention and achieve marketing objectives.

  4. Influencer marketing: This facet of marketing involves collaborating with popular and relevant influencers in a given field to promote a brand, establish partnerships and reach a specific audience.

  5. Performance measurement and ROI: This facet of marketing focuses on measuring performance using KPIs (key performance indicators), analyzing the results of marketing campaigns and measuring ROI in order to optimize strategies and improve results.

4.7

Delisoft

Toronto, Ontario

Soyez #1 dans Google

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingContentSEM
2-10 People466 Projects
4.0

TactikMedia

Toronto, Ontario

Assurez votre place là où l'on vous cherche

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
11-25 People80 $ / h181 Projects
4.9

tök communications

Toronto, Ontario
Top Expertises
Communications & Marketing consultingEvent marketingPublic relationsBrand strategySEM
11-25 People171 Projects
4.5

ManaWeb

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consulting
2-10 People257 Projects
5.0

Rouge marketing

Toronto, Ontario

L'intelligence en mouvement

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
26-50 People9 Projects
5.0

Rablab

Toronto, Ontario
Top Expertises
Communications & Marketing consulting
26-50 People110 $ / h173 Projects

Strengthen your brand image

Team up with a marketing agency!

Marketing agencies play a key role in creating and delivering relevant, engaging and quality content, enabling companies to establish their expertise, generate engagement and build strong relationships with their target audience.

Content types

  • Blog posts and web publications: These types of content are often used in web and digital marketing to inform, educate and engage the target audience. They can cover relevant topics related to marketing strategy, services offered, tips and tricks, etc.

  • Content on social networks: Social networks are a key platform for digital marketing, and content created specifically for these channels can include posts, images, videos and infographics. It is designed to generate engagement, increase brand awareness and encourage audience interaction.

  • Marketing videos: Videos have become a powerful tool in digital marketing. They can be used to present marketing services, explain concepts, share customer testimonials, broadcast advertisements and much more. Videos capture attention and convey messages in a visually appealing way.

  • Advertising content: Ads are an integral part of marketing and can take many different forms, such as online ads (like AdWords ads), TV ads, print ads, social network ads and more. This type of content is specifically designed to promote a product, service or brand to a wide audience.

  • Marketing communication content: This type of content includes newsletters, marketing emails, press releases, brochures and other communication media used as part of marketing strategies. They are designed to inform, generate interest and maintain regular communication with the target audience.

Visit this article to learn more about content strategies!

4.7

Futé Marketing

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
11-25 People90 $ / h59 Projects
4.5

Vortex Solution

Toronto, Ontario
Top Expertises
Communications & Marketing consulting
51-100 People168 Projects
.

mbiance

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)HR MarketingContentCorporate branding
11-25 People140 $ / h142 Projects
5.0

Les Évadés

Toronto, Ontario

L'idée, c'est de sortir du lot | The idea is to stand out

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
26-50 People115 $ / h13 Projects
5.0

Kinos

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)HR MarketingCorporate brandingPrint advertising
11-25 People90 $ / h282 Projects
5.0

5Xperts

Toronto, Ontario

Notre passion des TI au service de vos affaires.

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
26-50 People50 Projects

Improve your reputation

Find the right marketing expert for you!

Collaborating with a marketing expert confers an undeniable advantage, as it guarantees access to cutting-edge know-how, specialized expertise and proven strategies. As a result, marketing initiatives are optimized, objectives are achieved more efficiently, and you gain a significant competitive edge in the marketplace.

The benefits of a sound marketing strategy

The development of a solid marketing strategy, which emphasizes digital marketing and the effective use of social networks and web marketing, offers many advantages to companies. It enhances brand visibility, actively engages the target audience and promotes products or services in a targeted way. A well-defined marketing strategy ensures that business objectives are met, reinforces brand image, improves communication with customers and maximizes the return on investment of advertising campaigns. Successful execution of the marketing strategy ensures an effective online presence, generates qualified leads, boosts sales and strengthens the company's competitive position in its industry.

5.0

Radiance média

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consulting
51-100 People100 $ / h82 Projects
5.0

Agence Hula Hoop

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingContentSEM
26-50 People115 $ / h44 Projects
.

L'Effet Boomerang

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingInfluencer
2-10 People49 Projects
.

webit. marketing 360

Toronto, Ontario

Simplifier la croissance des entreprises d'ici (PME et OBNL) à travers nos solutions de pointe et nos qualités humaines.

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingContentSEM
26-50 People34 Projects
.

SPHERE48

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)
2-10 People51 Projects
4.9

InServio

Toronto, Ontario
Top Expertises
Corporate brandingSEM
People166 Projects

Looking to optimize your marketing?

Put your trust in a marketing agency!

A good brand image is of paramount importance, as it builds consumer trust, differentiates the company from the competition and creates lasting emotional bonds, leading to long-term loyalty and sustained business growth.

The importance of a strong identity

Having a strong brand identity is of crucial importance for companies. This involves developing strong branding, using relevant digital media and marketing tools, as well as implementing creative campaigns. A distinct brand identity enables you to stand out from the crowd in both traditional and digital marketing, effectively reach your defined targets and generate positive brand awareness. By integrating levers such as inbound marketing and the use of influencers, a company can increase its conversion rate, build customer loyalty and maximize ROI. A strong identity also promotes brand recognition among the media and the public, reinforcing credibility and market positioning. Search engine optimization and the strategic use of Adwords are additional ways of improving visibility and increasing brand impact. In short, a strong brand identity contributes to differentiation, loyalty and overall success in a competitive environment.

4.7

Office de Commerce Canadien

Toronto, Ontario

VOTRE AGENCE MARKETING

Top Expertises
Communications & Marketing consultingMarket analysisBrand strategyReputation management
11-25 People324 Projects
.

Agence Sparkling

Toronto, Ontario

Du contenu et de la vidéo qui touchent la cible.

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
2-10 People100 $ / h68 Projects
5.0

Globalia

Toronto, Ontario
Top Expertises
HR Marketing
51-100 People95 $ / h71 Projects
.

Proxima Centauri

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
11-25 People150 $ / h37 Projects
.

MXO Technologies

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
26-50 People27 Projects
.

Design Grafico

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)
2-10 People89 Projects

A marketing strategy can be complex to implement

Let a marketing expert guide you!

Working with a marketing agency is an invaluable way of developing a successful marketing strategy, as it provides specialized expertise, in-depth analysis and sound strategic advice.

A well-developed marketing plan is essential

An effective marketing plan includes several essential steps to achieve your objectives. First, it's important to define a clear marketing strategy based on in-depth analyses of the market, the competition and target audiences. Next, digital marketing campaigns need to be developed using the right tools and media, such as social networks and web marketing, to effectively reach target audiences.

Communication plays a central role in all stages of the marketing plan, ensuring consistent messaging and promoting customer engagement. The creation of impactful, well-targeted advertising, whether online or offline, is also essential for boosting brand visibility and generating conversions. In short, a successful marketing plan relies on a solid strategy, effective communication and campaigns tailored to the marketing media and services used.

.

Ciao

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
51-100 People31 Projects
5.0

N7 Studio

Toronto, Ontario
Top Expertises
Communications & Marketing consultingHR MarketingMarket analysis
2-10 People80 $ / h39 Projects
.

Cameleon Agence Web

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
26-50 People125 $ / h142 Projects
.

PHOENIXX

Toronto, Ontario
Top Expertises
Communications & Marketing consultingBrand strategyContentCorporate brandingSEMSEO
51-100 People54 Projects
.

Okidoo Interactif

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)
2-10 People80 $ / h51 Projects
5.0

David&Goliath

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)HR MarketingCorporate brandingPrint advertising
11-25 People123 Projects

Boost your communications

Discover the marketing experts for your needs!

Marketing agencies play an essential role in supporting companies, providing expertise, resources and strategies to effectively achieve their marketing objectives and make the most impact on their target audience.

Marketing your business can take a lot of effort, and marketing agencies are here to support you!

The facets of marketing

  1. Digital marketing strategy: This facet of marketing focuses on the use of digital media such as social media, email campaigns, SEO and online marketing tools to promote a brand, reach new targets, build awareness and increase conversion rates.

  2. Traditional marketing and branding: This facet of marketing focuses on the use of traditional media such as television, radio, newspapers and magazines to create a strong brand image, generate awareness and strengthen customer loyalty.

  3. Creative marketing campaigns: This facet of marketing focuses on the design and implementation of original, high-impact advertising campaigns, using creative messages and innovative strategies to attract public attention and achieve marketing objectives.

  4. Influencer marketing: This facet of marketing involves collaborating with popular and relevant influencers in a given field to promote a brand, establish partnerships and reach a specific audience.

  5. Performance measurement and ROI: This facet of marketing focuses on measuring performance using KPIs (key performance indicators), analyzing the results of marketing campaigns and measuring ROI in order to optimize strategies and improve results.

4.8

REACTIF

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingContent
26-50 People81 Projects
5.0

Sept24

Toronto, Ontario

sept24 – Renversante. Bienveillante. Nécessaire.

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
51-100 People125 $ / h13 Projects
5.0

Dialecto Web

Toronto, Ontario
Top Expertises
Communications & Marketing consultingPublic relationsContentInfluencerNamingSEO
2-10 People117 Projects
.

Republix - your growth partner

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
101-300 People160 $ / h20 Projects
5.0

Momentumm Digital

Toronto, Ontario

Votre partenaire de croissance

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consulting
11-25 People125 $ / h99 Projects
4.3

NWM Canada

Toronto, Ontario

Nous réalisons votre image

Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingSEMSEO
2-10 People193 Projects

Strengthen your brand image

Team up with a marketing agency!

Marketing agencies play a key role in creating and delivering relevant, engaging and quality content, enabling companies to establish their expertise, generate engagement and build strong relationships with their target audience.

Content types

  • Blog posts and web publications: These types of content are often used in web and digital marketing to inform, educate and engage the target audience. They can cover relevant topics related to marketing strategy, services offered, tips and tricks, etc.

  • Content on social networks: Social networks are a key platform for digital marketing, and content created specifically for these channels can include posts, images, videos and infographics. It is designed to generate engagement, increase brand awareness and encourage audience interaction.

  • Marketing videos: Videos have become a powerful tool in digital marketing. They can be used to present marketing services, explain concepts, share customer testimonials, broadcast advertisements and much more. Videos capture attention and convey messages in a visually appealing way.

  • Advertising content: Ads are an integral part of marketing and can take many different forms, such as online ads (like AdWords ads), TV ads, print ads, social network ads and more. This type of content is specifically designed to promote a product, service or brand to a wide audience.

  • Marketing communication content: This type of content includes newsletters, marketing emails, press releases, brochures and other communication media used as part of marketing strategies. They are designed to inform, generate interest and maintain regular communication with the target audience.

Visit this article to learn more about content strategies!

.

Agence Middle

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
2-10 People85 $ / h52 Projects
4.5

Bonheur en vrac

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingSEO
2-10 People75 $ / h65 Projects
.

Signé Francois Roy / sfr

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
26-50 People25 Projects
.

L'Agence LB

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
11-25 People101 Projects
5.0

Mawazo Marketing

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingContentSEM
11-25 People29 Projects
5.0

DRAKKAR Digital

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consulting
51-100 People29 Projects

Improve your reputation

Find the right marketing expert for you!

Collaborating with a marketing expert confers an undeniable advantage, as it guarantees access to cutting-edge know-how, specialized expertise and proven strategies. As a result, marketing initiatives are optimized, objectives are achieved more efficiently, and you gain a significant competitive edge in the marketplace.

The benefits of a sound marketing strategy

The development of a solid marketing strategy, which emphasizes digital marketing and the effective use of social networks and web marketing, offers many advantages to companies. It enhances brand visibility, actively engages the target audience and promotes products or services in a targeted way. A well-defined marketing strategy ensures that business objectives are met, reinforces brand image, improves communication with customers and maximizes the return on investment of advertising campaigns. Successful execution of the marketing strategy ensures an effective online presence, generates qualified leads, boosts sales and strengthens the company's competitive position in its industry.

.

Turbulences - communication

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consultingHR Marketing
11-25 People43 Projects
5.0

Fondrouge

Toronto, Ontario
Top Expertises
Branding and advertising (360 Marketing)Communications & Marketing consulting
1 People75 $ / h109 Projects

Looking to optimize your marketing?

Put your trust in a marketing agency!

A good brand image is of paramount importance, as it builds consumer trust, differentiates the company from the competition and creates lasting emotional bonds, leading to long-term loyalty and sustained business growth.

The importance of a strong identity

Having a strong brand identity is of crucial importance for companies. This involves developing strong branding, using relevant digital media and marketing tools, as well as implementing creative campaigns. A distinct brand identity enables you to stand out from the crowd in both traditional and digital marketing, effectively reach your defined targets and generate positive brand awareness. By integrating levers such as inbound marketing and the use of influencers, a company can increase its conversion rate, build customer loyalty and maximize ROI. A strong identity also promotes brand recognition among the media and the public, reinforcing credibility and market positioning. Search engine optimization and the strategic use of Adwords are additional ways of improving visibility and increasing brand impact. In short, a strong brand identity contributes to differentiation, loyalty and overall success in a competitive environment.

Have questions about our Marketing Agencies?

Learn more about our marketing services

Who is helloDarwin

HR Marketing, Web marketing, digital agency, social media management, advertising agency, ERP/CRM integration… No matter what professional service you are looking for for your business, helloDarwin helps you find the best service provider partners for your project. It's free, without obligation and in less than 48 hours.

What is a marketing agency?

The marketing agency has several roles. It can be brought to:

  • Promote brand image: to gain visibility, to increase traffic to your site, to improve popularity, etc.

  • Promote a product or service: 4P marketing mix (product, placement, price, promotion in the sense of getting people talking about the product), 5P, 7P, etc.

In order to develop a formidable marketing strategy, the marketing agency first carries out a market study. Then, after having gathered all the required information, she draws up what is called a personalized “marketing plan”, sets up predefined actions and uses communication media adapted to each situation:

  • Traditional marketing: flyers, magazines, business cards, posters...

  • And web marketing or digital marketing: social networks, e-marketing, website, blog, etc.

Why work with a professional marketing agency?

When you are an entrepreneur, it is difficult to know what marketing aspects to focus on as the field has evolved in recent years. Social networks, websites, search engine optimization (SEO), etc. It quickly becomes complicated. It is on all these points and more that a marketing agency can help you.

SEO Services

Improve your local SEO and your Google rankings with natural referencing.

Social Media Services

Get expert social media and community management for all your business goals.

Google Ads

Use the best Google ad management services to achieve your CPA and conversion goals.

Cross-Channel

Build and run integrated campaigns across all mediums for a seamless experience.

Read this blog post to know more about why you should hire a marketing agency!

What is a marketing strategy?

A marketing strategy is a detailed action plan that defines the objectives, tactics and measures to be taken to promote a company, product or service and achieve the desired results.

The stages of a marketing strategy

  1. Analysis and research: This stage involves in-depth analysis of the market, competition, trends and consumer behavior to understand the environment in which the company operates.

  2. Definition of objectives: It is essential to define clear, measurable marketing objectives that are aligned with the company's overall objectives.

  3. Target audience selection: Identifying and precisely defining the target audience enables marketing messages and tactics to be tailored to effectively reach the right people.

  4. Strategy and tactics development: At this stage, specific marketing strategies and tactics are developed, using appropriate channels such as social media, advertising, marketing content, etc.

  5. Evaluation and adjustment: The final stage involves measuring results, evaluating the effectiveness of marketing actions and making adjustments based on data and feedback, in order to continually optimize the marketing strategy.

What marketing tools should you use?

Tools used in marketing can include marketing automation platforms, data analysis software, social media management tools, email marketing platforms, content creation tools, performance tracking tools and project management tools.

Examples of tools

  • Google Analytics: A web analytics tool that provides valuable information on traffic, user behavior, conversions and other key metrics to assess website performance.

  • HubSpot: A marketing automation platform offering features such as contact management, landing page creation, automated emailing, lead tracking and performance analysis.

  • Hootsuite: A social media management tool that lets you plan and publish content on different social platforms, manage interactions, track brand mentions and analyze social media performance.

  • Mailchimp: An email marketing platform that lets you create, automate and send email campaigns, manage contact lists, track performance and segment audiences.

  • Canva: A graphic design tool that offers a multitude of predefined templates and visual elements to easily create eye-catching visuals such as images for social networks, infographics, banner ads, etc.

What are the different means of communication used by companies?

The various means of communication used in business include marketing, public relations, events and digital communication, all of which are integrated into an overall strategy to promote the brand, strengthen stakeholder relations and achieve the company's communication objectives.

The different communication methods

Marketing: Corporate marketing encompasses a range of activities such as advertising, digital marketing, promotions, market research and product management. It aims to promote the company's products or services, reach potential customers and generate sales.

Public relations: Public relations aims to establish and maintain a positive image of the company with the public, media and stakeholders. This includes managing the media, writing press releases, dealing with influencers and participating in public events.

Event management: Corporate event management involves organizing events such as conferences, trade shows, product launches or networking evenings. This enables the company to create opportunities for face-to-face meetings, strengthen relationships with customers and partners, and promote its brand.

Digital communication: Digital communication encompasses the use of online platforms such as websites, social media, blogs and newsletters to communicate with customers and disseminate information about the company. It also includes e-mail marketing, online advertising and performance monitoring using analytics tools.

What are good marketing practices?

Good marketing practice involves adopting effective strategies, communicating in a relevant way, creating value for customers and fostering strong relationships with target audiences.

How to have an effective marketing strategy?

  1. Know your target audience: It's essential to understand the needs, motivations and demographics of your target audience, so you can tailor messages and marketing strategies accordingly.

  2. Create quality content: Quality, relevant content is essential to attract and engage audiences. It must provide added value, solve customers' problems and arouse their interest.

  3. Encourage engagement: Encouraging audience interaction and engagement is important for strengthening relationships, generating conversations and developing a loyal community. This can be done through social networks, comments, surveys, etc.

  4. Measure and analyze results: It's essential to track key performance indicators (KPIs) and analyze data to assess the effectiveness of the marketing strategies implemented. This enables adjustments to be made and results to be improved over time.

  5. Be adaptable and responsive: The marketing landscape is constantly evolving, so it's important to remain flexible, adapting to new trends and market changes, and responding quickly to the needs and demands of the target audience.

Visit the Canadian Marketing Association website to learn more!

What should your communication objectives be?

When it comes to communication, it's essential to define clear objectives to guide a company's or brand's communication efforts. Communication objectives aim to achieve certain specific results in terms of visibility, reputation, engagement and growth.

Essential communication objectives for a successful brand

Communication objectives include strengthening brand image and identity, increasing visibility and awareness, engaging and retaining customers, and managing reputation and stakeholder relations. These objectives are achieved through creative and tailored communication strategies, using tools such as branding, advertising campaigns, webmarketing, social media, press relations and online reputation management. By clearly defining these objectives, a brand can direct its communication efforts to achieve significant results and support its growth and success.

What makes a good marketing campaign?

A good marketing campaign is one that succeeds in arousing the interest and commitment of the target audience, effectively conveying the brand message, generating increased visibility, and achieving measurable, positive results in terms of customer acquisition, brand awareness and return on investment.

Characteristics of a successful marketing campaign

  • Relevance: A good marketing campaign is tailored to the specific target audience, using messages, channels and tactics that resonate with their needs, interests and preferences.

  • Creativity: It is distinguished by creative and innovative ideas, capturing the audience's attention and standing out from the competition, while effectively conveying the brand's message.

  • Consistency: A successful marketing campaign maintains consistency in its visual elements, communication tone and overall positioning, ensuring a seamless experience for the audience.

  • Measurability: It is designed with clear, measurable objectives, enabling results to be tracked and evaluated, using relevant key performance indicators (KPIs).

  • Adaptability: A good marketing campaign is capable of adapting to changes and evolutions in the market, taking advantage of feedback and data to make adjustments and continually optimize performance.

These combined characteristics help to create an impactful, engaging and effective marketing campaign.

Take a look at 10 marketing campaigns that make us jealous!

What are the standards for advertising?

In Canada, advertising standards are governed by the Canadian Code of Advertising Standards. These regulations ensure integrity and ethics in advertising, such as the prohibition of misleading advertising, the obligation to provide clear information about products or services, and the prohibition of discriminatory or offensive advertising.

Legal framework

Although the Canadian Code of Advertising Standards is only a form of self-regulation, it still sets out the basic criteria for advertising integrity. Legally, advertising is governed by the Consumer Protection Act, as well as by the Competition Act.

To find out more about the Canadian Code of Advertising Standards, visit Advertising Standards Canada.

For information on the Competition Act, visit the Competition Bureau.

What are the trends in marketing?

Marketing trends include the increasing use of artificial intelligence, the rise of influencer marketing, the growing importance of video content, the adoption of user-centric experience and the rise of personalized marketing.

To keep abreast of developments in the world of marketing, we invite you to consult the Journal of Marketing!

How much does it cost to receive quotes from helloDarwin?

It's completely free! At helloDarwin, you don't have to pay any fees to get your quotes. It's fast, simple and effective.

What services are offered by our advertising agencies and digital agencies?

Find the perfect marketing agency for the content you need

Whether you need blog articles to enhance your website, newsletters to inform your customers, videos for YouTube to present new services or products, photos to put on social networks, helloDarwin can put you in touch with the right partner. Not only will we save you time and money, but the content you get will be the best on the market.

Marketing Strategy

Good management of a marketing strategy is essential in today's time. You may offer the best product or the best service, but if no one knows you or knows you exist, then no one will buy what you sell. It is for this reason, and others, that implementing a marketing strategy is essential. In addition, the information collected will help you better target your potential customers and find the right price for your product or service. So think about creating a marketing strategy when looking for a partner to help you.

Social Media Strategy

The use of social networks or social media nowadays is unavoidable. Whether it's Facebook, Twitter, Instagram, YouTube, Pinterest, or others, your business needs to get exposure through them to reach as many potential customers as possible. If you feel that social media is a mainstay for you then we will help you find a partner with social media expertise to help you with community management, which is vital for many companies and much more difficult than it may be. looks like it.

Facebook Ads

helloDarwin can connect you with the best marketing agencies for advertisements on Facebook (or Facebook Ads), one of the most widely used social media in the world with over a billion registered users. This is a great way to introduce your business, service or product to your target audience.

Web Marketing Strategy

In the same way that social media are essential, it is now impossible to succeed in a project without the internet. This is the reason why web marketing is essential to any business. This means having a worthy website, relevant web content for your current and future customers, and a social media presence to link to your website. The web is therefore a major issue that should not be overlooked. helloDarwin also has the best contacts for the creation of relevant websites that generate traffic.

SEO, natural referencing and paid referencing

Just as web marketing has grown in popularity in recent years, SEO (or search engine optimization or SEO) has become a way to get people talking about your business or project by appearing in the first results on search engines.

In addition, we distinguish the natural referencing which consists in optimizing the content of your website as well as the incoming and outgoing links, from the paid referencing which is none other than Google Ads (formerly Google Adwords) which makes it possible to appear above or below the search results.

How can I ensure the quality of referenced suppliers?

The quality of the service partners that we refer to you is more than essential in our eyes. To register on our platform, each partner must meet a number of criteria such as:

Have an up-to-date website and/or an up-to-date social media profile where the services offered are clearly represented.

Offer you a portfolio as well as social proof that demonstrates their expertise in the services they offer.

Is it necessary to establish a budget for my project?

Establishing a budget for your project is essential. By setting yourself a financial limit, you will only receive quotes from partners who are able to meet your budget and you allow suppliers to know more about the size of the project.

Contact us now to find a marketing agency !

Should you entrust the shooting and editing of your video to the same production agency?

It is often advantageous to entrust the shooting and editing of your corporate video, product presentation or advertising video/film to the same video production agency. This ensures continuity in the production process, optimizes coordination between the shooting and editing teams, and guarantees aesthetic and narrative consistency throughout the project. Video editing by the same agency that shot the footage also provides a better understanding of the project's overall vision, and facilitates the adjustments and modifications needed to achieve a striking, professional final result.

What are the stages in video production?

  1. Pre-production

  2. Shooting

  3. Editing

  4. Post-production

  5. Distribution