Platform
Consulting
Resources
Pricing
Destination Canada Resources - Canada
Open

Destination Canada Resources

International tourism marketing tools
Destination Canada
Government of Canada
Last Update: March 4, 2026
Funding available
No Condition
Timeline
  • Open continuously
Location
Canada

Overview

Get valuable insights on Canadian branding, developing content and working with the media to promote your Canadian tourism products.

/100
Opportunity Score
Moderate potential, but conditions must align.

At a glance

Funding available

Financing goals
  • Develop an online presence
  • Launch or market a product/service
Eligible Funding
  • No Condition
Timeline
  • Open continuously

Eligible candidates

Eligible Industries
  • Information and cultural industries
  • Accommodation and food services
Location
  • Canada
Legal structures
  • All legal structures
Annual revenue
  • All revenue ranges
Organisation size
  • All organization sizes
Audience
  • All groups

Next steps

1
Determine your project
2
Validate your eligibility

Eligibility

Who is eligible?

This grant is designed for tourism businesses and professionals interested in leveraging Canadian brand resources, including the Brand Playbook, Brand Canada Library, and Explorer Quotient insights. Typically, applicants should be within the tourism sector, keen on promoting Canadian culture, landscapes, and experiences to travellers globally.

Additional information

- The Explorer Quotient Toolkit provides valuable insights into why and how different people like to travel. - Explorer Quotient goes beyond traditional market research to understand individuals' personal beliefs, social values, and views of the world. - Implementing Explorer Quotient involves a strategic plan with an authorized trainer or consulting services from a PMO or DMO. - Explorer Quotient authorized trainers are licensed individuals with marketing or tourism experience. - Explorer Quotient has success stories from destinations like Travel Alberta, Tourism New Brunswick, Tourism Yukon, and Travel Manitoba. - Additional resources include the Explorer Quotient Toolkit, Profiles, and Quiz for a deeper understanding of traveler preferences. - Explorer Quotient helps tourism businesses gain an advantage in the competitive global travel market.

Documents and links

Destination Canada Resources

Frequently Asked Questions about the Destination Canada Resources Program

Here are answers to the most common questions about the Destination Canada Resources. This section explains what the program is, how much funding is available, eligibility requirements, application deadlines, and other important details to help you determine if this grant is right for your business.

What is the Destination Canada Resources?

Get valuable insights on Canadian branding, developing content and working with the media to promote your Canadian tourism products.

Where is the Destination Canada Resources available?

The Destination Canada Resources program is available across Canada.

Is the Destination Canada Resources a grant, loan, or tax credit?

Destination Canada Resources is a Expert Advice

Who are the financial supporters of the Destination Canada Resources?

Destination Canada Resources is funded by Destination Canada, Government of Canada

Who can I contact for more information about the Destination Canada Resources?

You can contact Destination Canada.

More programs like this