10 podcasts on SEO and web marketing to put on your playlist
By helloDarwin
June 06, 2018

10 podcasts on SEO and web marketing to put on your playlist

Search engine optimization, or SEO, is an essential discipline for any company wishing to be visible on the web. To keep abreast of the latest trends and best practices, it's important to keep up to date. Podcasts are an excellent way of doing this, as they allow you to listen to SEO experts talk about their craft and share their knowledge.
Selection criteria
To choose the best SEO podcasts, I took the following criteria into account:
  • Quality of information: podcasts should provide accurate, up-to-date information on SEO.
  • Clarity of presentation: podcasts should be accessible to a wide audience, including beginners.
  • Regularity of publication: podcasts should be published regularly, to keep up to date with the latest trends.
Get into the habit of listening to webmarketing and SEO podcasts
Web marketing is a fast-moving field. To keep up to date, we need to pay constant attention to what's being said and what's happening. This isn't always possible due to lack of time, which is why listening to podcasts is so useful.
Like reading, listening to podcasts requires a certain amount of discipline. On the other hand, it's fast-paced, and some people say they absorb and understand the information shared with them in this format better. It's also a good solution for multitasking enthusiasts.
To facilitate your search for quality SEO and web marketing content, we suggest you start with podcasts that address the latest trends and strategies. Each episode acts as a guide, revealing the keys to optimizing your content and online presence. These podcasts cover a wide range of topics, from advanced search engine optimization techniques to practical tips for improving your blog's visibility.
These podcasts are a gold mine of information, often hosted by recognized professionals in the field. They can be a valuable complement to your regular reading of articles and blogs on the subject. By listening to these podcasts, you'll have access to case studies, interviews with SEO influencers, and practical advice on how to adapt your content to the latest search engine requirements.
The advantage of these podcasts is that they offer you continuous optimization of your SEO knowledge, while keeping you up to date with the latest trends, even when you're on the move or multitasking. They're an invaluable tool for staying competitive in the ever-changing world of digital marketing.
Not sure where to start looking for quality podcasts on SEO and web marketing? We've put together a list of podcasts that meet several criteria: they're relevant, fun to listen to and recent.

Here are the 10 podcasts on SEO and webmarketing to add to your listening list:

Based on these criteria, I've selected the top 10 SEO podcasts to listen to in 2024:

Search Engine Nerds

  • Average listening time: 45 minutes
  • Publication frequency: Weekly
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Beginners, professionals
Our verdict
This podcast is an excellent choice for beginners who want to learn the basics of SEO. Search Engine Journal's experts cover a wide range of topics in a clear and concise manner.

The SEO Show

  • Average viewing time: 60 minutes
  • Publication frequency: Weekly
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Professionals
Our verdict
This podcast is a perfect option for professionals wishing to broaden their SEO expertise. Barry Schwartz, a world-renowned specialist, covers technical and advanced topics in an understandable way.

The Recipe for SEO Success

  • Average listening time: 30 minutes
  • Publication frequency: Bimonthly
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Professionals
Our verdict
This podcast is an excellent choice for professionals wishing to discover the latest trends in SEO. British SEO consultant Kate Toon interviews SEO masters from all walks of life.

SEO 101

  • Average listening time: 20 minutes
  • Frequency of publication: Weekly
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Beginners
Our verdict
This podcast is an excellent choice for beginners who want to learn the basics of SEO in a simple, concise way. The two SEO experts who host this podcast share their knowledge in an accessible way.

Experts on the wire

  • Average listening time: 60 minutes
  • Release frequency: Occasional
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Beginners
Our verdict
Dan Shure is an SEO expert and a firm fan of the podcast format. He's been hosting this podcast since 2016, having presented over 90 episodes to date. The episodes are detailed and enjoyable to listen to.

Edge of the web radio

  • Average listening time: 60 minutes
  • Frequency of publication: Weekly
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Professionals
Our verdict
This podcast is an excellent choice for professionals who want to discover the latest trends in digital marketing, including SEO. Web marketing masters Erin Sparks and Tom Brodbeck cover a wide range of topics in depth.

Real-life SEO

  • Average listening time: 30 minutes
  • Frequency of publication: Bimonthly
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Professionals
Our verdict
This podcast is an excellent choice for professionals wishing to discover SEO best practices. The team at Oncrawl, a company specializing in SEO, share their field experience and advice.
Click here to listen to the Real-life SEO podcast

Position 0

  • Average listening time: 30 minutes
  • Publication frequency: Bimonthly
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Professionals
Our verdict
This podcast is an excellent choice for professionals wishing to discover the latest trends in SEO in France. The SEO Position 0 team interviews experts in French SEO.

Mastering SEO by Véronique Duong

  • Average listening time: 20 minutes
  • Publication frequency: Weekly
  • Distribution platforms: Spotify, Apple Podcasts, Google Podcasts, etc.
  • Target audience: Beginners
Our verdict
This podcast is an ideal choice for beginners wishing to acquire the fundamentals of SEO in a didactic, easy-to-understand way. Véronique Duong, a French SEO specialist, treats the topics in a direct and succinct manner.

Conclusion

These podcasts are all available free of charge on the major podcasting platforms, such as Spotify, Apple Podcasts or Google Podcasts. They're a great way to learn about SEO, keep up to date with the latest trends and discover expert advice.
Podcast episodes cover a wide range of essential SEO topics. They explain, for example, how to optimize your web page's title and code to improve its ranking in search results. In addition, the audio content details effective netlinking strategies, essential for increasing your site's visibility and authority on the Internet. Each show also discusses the importance of creating quality links and how they influence your page's search engine ranking.
By listening to these podcasts on a regular basis, you'll also learn how to carry out a full SEO audit, which is crucial for identifying and resolving problems that could be affecting your site's performance. Experts share tips and methods for analyzing and interpreting your site's data, helping you optimize your content for better SEO performance.
In short, these podcasts are not just sources of information, but veritable practical guides to help you continually improve your SEO strategy. Available on all major distribution platforms, they represent an invaluable resource for anyone wishing to excel in the complex but exciting field of SEO.

Recommendations

Depending on your level of knowledge and needs, we recommend the following podcasts:
  • For beginners: SEO 101, Maîtriser le SEO by Véronique Duong
  • For professionals: Search Engine Nerds, The Recipe for SEO Success, Edge of the web radio, Real-life SEO, Position 0
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helloDarwin -

helloDarwin

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