10 SEO Influencers to Follow on Social Media

The omnipresence of social media makes us addicted and on the lookout for any new information. But as long as you are dependent, you might as well learn useful things, such as techniques and tips to optimize your website and generate more traffic.

There are many specialists in SEO (Search Engine Optimization) present on the different social media. Whether they are professionals or true enthusiasts of the field, these influencers share publications and videos in which they give their expertise in SEO and content marketing. helloDarwin has done its research to offer you 10 influencers to absolutely follow on social media.

Here are our TOP 10 SEO influencers to absolutely follow

1. Neil Patel: the most followed SEO influencer

Followed by nearly 950,000 people on Facebook and Twitter, Neil Patel is the great winner of our ranking of SEO influencers. A key player in the digital world, he was one of the 100 best entrepreneurs under 30 recognized by President Obama.

On his LinkedIn profile, Patel defines himself as "a digital marketer, obsessed with business growth." His work focuses on search engine optimization, digital marketing and improving conversion rate.

Based in California, Neil is co-founder of Neil Patel Digital and Crazy Egg, two companies providing innovative digital strategy consulting services. This influencer is also very present on YouTube; He can be found in multiple videos providing advice on growing an online business, SEO optimization techniques, and social media management.

In addition to the founding companies and his YouTube channel, Patel is a well-known writer and blogger. His work has been featured in various publications, including TechCrunch and Entrepreneur Magazine.

Photo: Capture from Neil Patel's Twitter profile

2. Brian Clark: the influencer who owns one of the most powerful and influential blogs in the world

Brian Clark is a writer and entrepreneur, co-founder of Rainmaker Digital Services. He achieved his first entrepreneurial success in 1999 through online content marketing. In 2006, he launched his personal blog Copyblogger which quickly transformed into a famous digital magazine in the online industry. The Guardian and Advertising Age recognized it as one of the most powerful and influential in the world.

Forbes magazine named Brian Clark among the top 40 social marketing talents in the world in 2014. He is very active on social media and followed by more than 185,000 subscribers.

3.Brian Dean: the SEO genius

Qualified an “SEO genius” by Entrepreneur.com and a “brilliant entrepreneur » by Inc Magazine, Brian Dean is a true expert specialized in SEO. His blog Backlinko reaches more than 3 million people each year, it was also classified by Forbes as the best “blog to follow” in 2017.

Brian Dean has nearly 120,000 subscribers on his YouTube channel. There are several videos in which he gives advice on optimizing your website and getting the best ranking results on search engines.

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4. Rand Fishkin: MOZ

co-founder Rand Fishkin is a major influencer and graduate of the University of Washington. In 2004, he co-founded MOZ, an online marketing company focused on SEO optimization. This year he launched a new company called SparkToro which aims to help clients reach their target audience through digital marketing.

Rand Fishkin is now followed by 408,000 people on Twitter. He is also a writer and has published several books on SEO, such as Inbound Marketing and SEO: Insights from the Moz Blog and The Art of SEO: Mastering Search Engine Optimization. 2017 and its mission is to help users better understand and use this search engine. On the other hand, he is also responsible for noting public comments in order to find adequate solutions and resolve problems that may arise during a Google search. Danny Sullivan is a former analyst and journalist, followed by nearly 536,000 followers on Twitter.

Photo: capture of Rand Fishkin's LinkedIn profile

5.Danny Sullivan: the SEO influencer who works for Google

This influencer has worked for Google since 2017 and is on a mission to help users better understand and use this search engine. On the other hand, he is also responsible for noting public comments in order to find adequate solutions and resolve problems that may arise during a Google search. Danny Sullivan is a former analyst and journalist, followed by nearly 536,000 followers on Twitter.

6. Aleyda Solis: the SEO speaker and consultant

Aleyda Solis is a Spanish consultant and speaker, author of a book on the essential keys to SEO operation. She is also a blogger and founder of a marketing agency, based in Madrid.

This graduate in E-Commerce has more than 10 years of experience in SEO consulting for European, American and Latin American companies. She works with both startups and multinationals to help them develop their online reputation.

Photo: capture of the Twitter profile of Aleyda Solis

7. Matt Cutts: the SEO and Google optimization expert

Engineer by training, Matt Cutts worked for Google for 17 years. He is now an administrator at the United States Digital Service. Matt Cutts also writes a blog dedicated to the Google search engine and SEO optimization. He is very present on social media and has more than 550,000 subscribers in the Twittersphere.

8. Lee Odden: the SEO influencer on Youtube

Lee Oden has been the CEO of a marketing and advertising agency based in Minneapolis, United States, for over 12 years. He can be found in several videos on YouTube where he uses his expertise in digital marketing. Lee Oden is also the author of Optimize, a book on SEO integration, social media, and content marketing.

Photo: Capture of Lee Odden

9's LinkedIn profile. Britney Muller: Speaker and SEO Expert

Britney Muller is a speaker and SEO expert. She defines herself as a specialist in SEO optimization, monitoring algorithm changes and evaluating competition. She is an emerging actress and has a growing social media following.

10. Bill Slawski: The Expert in SEO Optimization and Keyword Research

Bill Slawski has extensive experience in developing online strategies. It helps website owners increase their traffic through SEO optimization and keyword research.