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Rural Development and Promotion Fund

Q: How much funding can be received?

Rural Development and Promotion Fund Funds up to $150,000 of admissible expenses.

Q: Who is eligible for the Rural Development and Promotion Fund program?

To be eligible for the Rural Development and Promotion Fund program, you must: Alberta-based rural tourism organizations or municipalities

Q: Where is the Rural Development and Promotion Fund available?

The Rural Development and Promotion Fund program is available the province of Alberta.

Q: Is the Rural Development and Promotion Fund a grant, loan, or tax credit?

Rural Development and Promotion Fund is a Grant and Funding

Q: Who are the financial supporters of the Rural Development and Promotion Fund?

Rural Development and Promotion Fund is funded by Travel Alberta

Last Update: February 4, 2026

AB, Canada

Supports tourism development and promotion initiatives in rural Alberta regions.

Grant and Funding

Processing And Agreement

Other info

At a glance

Funding available

Financing goals

Develop strategic partnerships

Reduce the ecological footprint

Increasing community impact

Eligible Funding

Maximum amount : 150,000 $
Minimum amount : 50,000 $

Timeline

Closing date : October 20, 2025

Eligible candidates

Eligible Industries

All industries

Location

Alberta

Legal structures

Non-profit

Annual revenue

All revenue ranges

Organisation size

All organization sizes

Audience

All groups

Non-profit candidates

Sector of operation

Economic, Social and Community Development

Target groups

All the groups

Revenue structures

100% donations / grants

Scope

Provincial

Overview

This funding program offers financial support to rural tourism organizations and municipalities in Alberta with maximum funding of $150,000. It aims to develop and promote regional tourism initiatives. Eligible activities include destination development, marketing campaigns, and infrastructure improvements that stimulate visitor activity in rural regions.

Activities funded

Developing new tourism products or destinations.
Implementing promotional campaigns to attract visitors.
Improving infrastructure for tourists.

Examples of admissible projects:

$ 100,000

Developing a tourism promotion campaign targeting rural visitors

Documents Needed

Detailed project description and development plans.
Proof of eligible organization registration in Alberta.

Eligibility

Organization based in Alberta in a rural area with a focus on tourism.
Municipalities, chambers of commerce, industry associations, or not-for-profit organizations involved in tourism.

Who is eligible?

Municipalities in rural Alberta.
Chambers of commerce supporting tourism.
Industry associations focusing on tourism development.
Not-for-profit organizations involved in tourism in rural Alberta.

Who is not eligible

Eligible expenses

Development and promotion activities for tourism products or destinations.

Ineligible Costs and Activities

Eligible geographic areas

Alberta, specifically rural regions in Alberta.

Selection criteria

Alignment with regional tourism development strategies.
Potential impact on local tourism growth.
Feasibility and sustainability of the project.

How to apply

Step 1: Prepare your project proposal and supporting documents.Step 2: Submit your application through the designated portal or process.Step 3: Your application will be reviewed and evaluated based on relevance and impact.Step 4: Await notification of the funding decision and further instructions.

Processing and Agreement

Additional information

The fund aims to support regional tourism development initiatives in rural Alberta.
The application process may involve submitting a detailed project proposal and demonstrating alignment with regional tourism goals.

Apply to this program

Frequently Asked Questions about the Rural Development and Promotion Fund Program

Here are answers to the most common questions about the Rural Development and Promotion Fund. This section explains what the program is, how much funding is available, eligibility requirements, application deadlines, and other important details to help you determine if this grant is right for your business.