Ontario Cultural Attractions Fund (OCAF)

• The project must be distinct from ongoing programming or activity
• It must represent the largest new programming initiative for the year
• The project must have a fixed or limited duration
• A marketing plan targeting new tourists is required
• At least 10% private sector revenue and 40% earned revenue are expected

Who is eligible?

• Non-profit cultural organizations
• Cultural festivals and events organizers
• Heritage and arts organizations

Who is not eligible

• Organizations primarily involved in activities outside of cultural promotion
• Companies without a clear tourism or cultural focus

Eligible expenses

• Marketing and promotional costs
• Project-specific activities and event organization expenses

Ineligible Costs and Activities

Eligible geographic areas

• Innovation and originality of the project proposal
• Feasibility and clarity of the project plan
• Potential for attracting new visitors and economic benefit
• Ability to secure private sector revenue
• Project alignment with regional tourism goals