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Marketing Initiatives Program

Q: How much funding can be received?

Marketing Initiatives Program Funds up to 50% of admissible expenses, capped at $20,000 per project.

Q: Who is eligible for the Marketing Initiatives Program program?

To be eligible for the Marketing Initiatives Program program, you must: Located in the NDIT service region New, stand-alone marketing initiative Supports economic vitality and diversification

Q: Who can I contact for more information about the Marketing Initiatives Program?

You can contact Northern Development Initiative Trust (NDIT).

Q: Where is the Marketing Initiatives Program available?

The Marketing Initiatives Program program is available the province of British Columbia.

Q: Is the Marketing Initiatives Program a grant, loan, or tax credit?

Marketing Initiatives Program is a Grant and Funding

Last Update: March 3, 2026

British Columbia, Canada

Supports new community and regional marketing initiatives

Grant and Funding

Northern Development Initiative Trust

Processing And Agreement

Other info

Overview

Provides up to $20,000 (to 50% of the budget) to support new marketing campaigns or projects. The program funds stand-alone initiatives that help a community or region pursue opportunities that strengthen economic vitality and diversification.

At a glance

Funding available

Financing goals

Develop an online presence

Selling in a new market

Marketing a product

Eligible Funding

Maximum amount : 20,000 $
Up to 50% of project cost

Timeline

Closing date : April 30, 2026

Eligible candidates

Eligible Industries

All industries

Location

British Columbia

Legal structures

Non-profit

Annual revenue

All revenue ranges

Organisation size

All organization sizes

Audience

All groups

Non-profit candidates

Sector of operation

All industries

Target groups

All the groups

Revenue structures

All structures

Scope

All dimensions

Activities funded

New marketing campaigns that position a community or region to take advantage of opportunities supporting economic vitality and diversification.
New stand-alone marketing projects that are separate from existing marketing activities.

Examples of admissible projects:

$ 20,000

Create a new digital campaign promoting shoulder-season group travel itineraries

$ 19,500

Build a new brand and buyer campaign for local makers and food products

Eligibility

The applicant and the project must be located within the Northern Development Initiative Trust service region.
The project must be a new marketing campaign or project that is separate from existing marketing activities.
The initiative must position a community or region to take advantage of opportunities that support economic vitality and diversification.

Eligible geographic areas

Northern Development Initiative Trust (NDIT) service region

Processing and Agreement

Applications are reviewed and assessed on a quarterly basis.

Additional information

Applications are assessed on a quarterly basis.
For festival and other event-related requests, applications must be submitted at least six weeks before the activity takes place.

Apply to this program

Frequently Asked Questions about the Marketing Initiatives Program Program

Here are answers to the most common questions about the Marketing Initiatives Program. This section explains what the program is, how much funding is available, eligibility requirements, application deadlines, and other important details to help you determine if this grant is right for your business.