Up Marketing
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À propos de Up Marketing
Up Marketing is a full service, sustainability focused marketing consultancy. We offer marketing strategy, media planning and buying, Google Ads and Facebook campaigns, press promotion, brand development and the design and production of advertising and promotional material.
We have over 30 years of international marketing experience including retail, designer products, manufacturing, technology, major league sports, home improvement and decor, green building, energy conservation and demand management programs, and working with environmental, trade and professional organizations.
We serve commercial, institutional and NGO clients in Canada, the US and Europe. Up Marketing is a certified Google Partner. We create, run and track Google Search, Display, Shopping and Remarketing Ads campaigns, maximizing the depth and scope of campaign performance by linking them to Google Analytics.
Our overall mission is to drive sales, brand recognition, value comprehension and message retention in one direction – up!
expertise.alternativeTitle
audiovisual production
Services dans lesquels nous excellons
design
Services dans lesquels nous excellons
digital marketing
Services dans lesquels nous excellons
marketing strategy
Services dans lesquels nous excellons
website design/modification
Services dans lesquels nous excellons
Les avis de Up Marketing
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- The goal of the project will be to help the Head of Digital Strategy with the following 8 deliverables:
- Revising current display ads on Google Display Network
- Creating a set of 6 display ads on Google Display Network
- Creating 2 (1 minute) video ads (YouTube), as per content in point # 2 (~ 6 ads, 2 versions)
- Animation of the 50th-anniversary logo as the current one is static
- Ad hoc versioning of display ads for native advertising paid LinkedIn ads, etc.
- Success would be measured by high conversion rates and ultimately driving meaningful conversations, brand awareness & traffic to their offering
- The target audience are C-Suite Executives being targeted based on their IP (Google C-Suite)
- To be successful, the service provider must have experience in digital strategy, and the ability to take creative liberty in producing the specs of Banner Ads for various channels such as Facebook, YouTube, Google Display Network