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By Émile Audet
December 8, 2025

What Can the Panorama Program Fund for Your Business?

The Panorama Program, administered by Investissement Québec, is designed to support Canadian businesses in their export diversification efforts. By providing financial backing and expert guidance, the program helps businesses explore new markets beyond Quebec and internationally, excluding the United States. For a detailed understanding of the program, consult the complete program guide.

Overview of the Panorama Program Funding

The Panorama Program offers funding solutions that range from working capital loans to comprehensive export strategies. With financing available from $250,000 to over $1,000,000, businesses can secure the necessary funds to diversify and grow their market presence. This financial support is combined with strategic guidance to ensure successful market entries.

Eligible Expenses

Working Capital and Export Development

The program primarily funds expenses related to working capital needs and export development projects. Eligible costs include:

  • Business Development Initiatives: Costs for business development activities such as market research, hiring local representatives, and legal fees for international contracts.

  • Office Setup Abroad: Expenses for establishing sales, service, or logistics offices in foreign markets.

  • Contract Fulfillment: Costs associated with fulfilling contracts for buyers outside Quebec.

For a comprehensive list of eligible expenses, refer to the complete program guide.

Strategic Support and Consulting

In addition to financial support, the Panorama Program offers strategic consulting services, which can cover:

  • Market Intelligence: Access to critical data on target markets to aid decision-making.

  • Business Opportunities Identification: Assistance in identifying and connecting with potential clients and partners.

  • Diversification Strategies: Personalized advice on market entry and expansion plans.

Ineligible Expenses

While the Panorama Program is generous, certain expenses are not covered. These typically include:

  • Domestic Marketing Costs: Expenses related to promoting products within Canada.

  • General Operating Expenses: Overhead costs unrelated to specific export diversification projects.

Funding Disbursement

Funding through the Panorama Program is structured to meet the specific needs of each business project. Loans can range from $250,000 to $1,000,000, with possibilities for larger amounts through combined funding solutions. For the latest funding disbursement details, visit the complete program guide.

Conclusion

The Panorama Program stands as a vital resource for businesses aiming to expand their export activities beyond familiar territories. By understanding what expenses can be funded and leveraging the expert guidance provided, businesses can strategically enhance their market reach. To explore your eligibility and start the application process, consult the complete program guide.

About the author

Émile Audet - Canadian grants specialist

Émile Audet

Canadian grants specialist
Working at helloDarwin for some time now, I'm in charge of providing you with the information you need on government aid. Dedicated to helping companies in Quebec and Canada reach their full potential, I write on the helloDarwin blog about the various programs, allowances and funding available to enable organizations to make their digital transformation through access to federal and provincial support.

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