HR Marketing Agencies in Laval | Find the Best Candidates

HR Marketing, Web marketing, digital agency, social media management, advertising agency, ERP/CRM integration… No matter what professional service you are looking for for your business, helloDarwin helps you find the best service provider partners for your project. It's free, without obligation and in less than 48 hours.

helloDarwin presents HR Marketing Agencies from all sizes. Please review our selection of communication and marketing agencies specialized in human resources practices in Laval. Many consulting firms are presented to you, either in Attractive Employer Strategy, or in Employer Brand Crisis Management. Start your project today and let our advisors help you accelerate and improve quality.

What is an Employer Brand? It’s all the perceptions related to your Brand in the context of hiring. It is a measure of the will to join your team; to associate your own Personal Brand to the company one, Employer Brand. 

Why does it matter to manage your Employer Brand?

The Employer Brand has a direct impact on operation costs, and sales, whether you consider your employer’s reputation, your company’s culture, its attractiveness for top candidates in new jobs or for retaining the best employees, or simply receiving references, your Brand reputation as an employer is a major competitive advantage. 

Can the Employer Brand affect sales?

The Brand attractiveness is closely related to the Employer Brand Attractiveness but they are different things. The Brand refers more to the will to use the company product or service, while the Employer Brand refers to the will to join the team. The desire to join a team translate into sales indirectly since, it is often link to the desire to use the product. But mostly, an Attractive Employer attracts the best talents which optimises the long term  sales potential.

Transforming employees into Brand Ambassadors becomes an efficient marketing tool. One of the most desired form of HR marketing.

Highly competitive for recruiting the rare expert talents, the industrial sector is one of the most dynamic in HR Marketing. Human resources specialists must be creative in today’s economy to face the talent shortage, specially with highly specialized jobs. The industry sector also suffers from a bad perception from young groups. 

Today, Human resources departments must integrate marketing best practices, especially in the industrial sector. Recruiting and keeping the best talent comes with increasing competition. 

Industries in Laval are looking for expert talent

HR Marketing is recommended for any sector in high demand for expert talent. The industrial sector isn’t different when expertise is rare these days. Industries, like commerces, agriculture (primary sector), and business service (third sector) are all looking for the best talents available in today’s economy. 

It matters first to research and analyse your job market, then you may establish your HR marketing strategy and tactics to attract and keep the best employees.

Diversity is well promoted using HR Marketing. Remaining independent in the decision making while recruiting is a major factor to consider. Cultivating diversity within your team energises the spirit and opens to more tolerant practices helping the team to succeed.

Diversity better implemented with HR Marketing and the Attractive Employer Notion

The Employer Brand presented and worked with your team can attract relevant expertises. Promoting diversity broadens the large spectrum of potential candidates. 

Must we work with an HR Marketing Agency to maintain diversity at work? 

Working with an external expert helps your HR Marketing Strategy as well as your HR Marketing Tactics execution. Diversity at work is often associated to high team efficiency.

Can HR Marketing help increase your company’S visibility? in Laval like elsewhere, humans are sensitive to marketing. This is also true for human resources. Employees and candidates are influenced by the Employer Brand; Sensitive to Attractive Employers. 

How to innovate in HR Marketing? 

You’re looking for an innovative approach in recruiting? Implement a PR (public relations) campaign surrounding your recruiting activities to increase chances of receiving numerous and qualitative candidate applications. In addition, this would increase your Brand recognition and notoriety. 

Seize the opportunity to meet with candidates when receptive

Recruiting talent in 2023 requires efforts like never before. Building an Employer Brand requires time, implication of all employees, and strategic efforts. HR Marketing is a commitment that can generate a positive impact on the Employer Brand towards applicants and their surroundings when the Brand is attractive for working.

Talent acquisition often defines engagement from the candidates afterwards. It matters to provide the best possible hiring experience to attract top talent. It increases the recruiting conversion and the employee retention. The Employer Brand being an attractive force or not for new candidates as well as regular employees. It is highly recommended to do business with HR Marketing Experts to improve the candidates experience. 

Recruting in Laval with HR Marketing

You want to hit two birds with one stone with your ROI? Attract or keep the best talents while uplifting long terme sales in Laval by implementing an HR Marketing Strategy. Convincing employees, converting them into Brand Ambassadors, building your Employer Brand in your market, industry, is the right path to your team success and good recruiting practices.

HR marketing has similar costs as of other marketing disciplines. Generally based on hourly rates of between $50 to $200 for an HR consultant, and between $100 to $300 an hour for an HR Marketing Agency. 

Budgeting HR Marketing follow the regular rules of good Marketing practice. An agency budget can start with a few thousand dollars and go up to the million for an HR Marketing campaign covering many markets. 

HR Marketing Agency Rates in Laval follow generally the marketing best practices of the industry but can vary from other regions. 

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Recruiting can bring HR Marketing challenges. Do you have an Attractive Employer Brand? Are you an Attractive Employer? Are you one of the best company for finding a job? All of which require an HR Marketing Strategy to begin with.  

An HR Marketing Strategy in Laval

Establishing a local, national or international HR Strategy today requires an HR Marketing Plan to be flexible and agile; realities may vary from countries or regions or cities. Establishing your HR Marketing Strategy will most likely require the help from HR Marketing Experts from in Laval.

Choosing the right expertise, the right HR Marketing team, requires the consideration of numerous criterias and an established methodology. helloDarwin proposes a set of services and tools to better guide you through the decision of selecting an HR Marketing Agency in Laval.

Let us guide you in the choosing of the most adapted HR Marketing Agency for your needs in Laval

Our expert team can guide your through the whole HR marketing Agency selection process. Our advisers can provide you with HR marketing tools like: project analysis, work dynamics analysis, expectation management board, HR Marketing Agency Analysis Grid, HR Marketing Agency Comparative Chart. Do not hesitate to contact us regarding any HR Marketing needs in Laval. We are here to help!

According the helloDarwin’s Agency Analysis Grid, the 4 categories of evaluation are: The Background, The People, The Work, and Effectiveness & ROI. Other more flexible criterias like “Gut Feeling” can also be considered in the selection of an HR Marketing Agency in Laval, like elsewhere..

The Art of Selection of the Best HR Marketing Agency

Following an established method is a great way to get better results and limit risks. But human intervention in the selection process is essential. The reality of the Job Market imposes often to think out of the box and go further than a simple grid. Being an expert in recruiting an HR Marketing Agency requires attention, experience and creativity.

How much does a marketing project costs? 5K, 50K, 500K, 5M? It can vary greatly between markets, industries, and needs. Budgeting an HR Marketing project often comes down to establishing an hourly rate and a number of hours of work for marketing and human resources departments.

Towards a better collaboration between marketing and human resources departments

Tendency is strong to integrate marketing notions and best practices into communications with employees and potential job candidates. Here, misleading or even lying are not marketing best practices. 

Recruiting being one of the most powerful marketing tools and a vector of sustainable growth for your company. The profitability evaluation of HR Marketing activities becomes key. helloDarwin is happy and proud to guide you through the process of selecting the best HR Marketing Agency in Laval while considering your reality.